Sprint - AI/ML product offerring UK SME access to Global Business Networks

Sprint - 提供人工智能/机器学习产品，帮助英国中小企业进入全球商业网络

• 批准号: 830230
• 金额: $ 127.42万
• 依托单位: PELUCID LIMITED
• 依托单位国家: 英国
• 项目类别: Innovation Loans
• 财政年份: 2021
• 资助国家: 英国
• 起止时间: 2021 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=830230
• 关键词: Sprint; AI; ML; product; offerring

VisionFollowing the success of AIMIE (Automated International Market Intelligence Export), developed under IUK Grant (103641), the vision of SPRINT is to provide UK SME's with a low-cost entry to international markets via a digitally enabled global business network.SPRINT Key ObjectivesFurthering our IP to allow SME's to connect with international prospects digitally. This allows SMEs to target specific international audiences and be laser focused in their sales/exports. Digital routes-to-market are especially relevant as SMEs have been forced to adapt operating models due to COVID-19.Commercialisation of IP to generate significant revenues by providing SME's a platform to market to specific named customers (vs. current alternative of ads to non-targeted groups). This would deliver a highly cost effective mechanism for SME's to scale internationally.FocusUK focused, conducting R&D in the UK with a robust business plan to scale-up and deliver rapid growth.InnovationsCreation of the Global Business Network AI (GBN AI) - mapping the footprint of businesses and their global presence (sales offices, distribution, headquarters) - the entry point for SMEs will be their prospect's UK office.Creation of the Global Digital Identity Link AI (GDIL AI) - linking business entities to their online identity using AI, NLP and geo-data-science.Development of sector based targeting-models - removing the need to build a custom AI for every SME client - thus reducing time/resources/costs, increasing our addressable market to millions of SME's at an affordable price-point.Productisation of Fit, Value and Trading AI (Phoenix IUK #62126) will allow GI to identify highly targeted opportunities internationally, be able to determine first year value of those opportunities allowing SME to allocate marketing channels efficiently, and be able to identify their trading status throughout the Covid-19 Pandemic.Deliver an affordable offering to SME's - most SME's have limited international sales and marketing budgets. SPRINT will develop an innovative low-risk commercial model (Lead-Generation-as-a-Service: LGaaS) in partnership with professional call-centres and digital marketers.

愿景继在IUK Grant（103641）下开发的AIMIE（Automated International Market Intelligence Export）成功之后，SPRINT的愿景是通过数字化的全球业务网络为英国中小企业提供低成本进入国际市场的机会。SPRINT主要目标深化我们的知识产权，使中小企业能够以数字方式与国际前景联系。这使中小企业能够瞄准特定的国际受众，并在其销售/出口中集中精力。由于COVID-19，中小企业被迫调整运营模式，因此数字营销途径尤为重要。通过为中小企业提供向特定指定客户进行营销的平台（与目前针对非目标群体的广告替代方案相比），IP商业化可以产生可观的收入。FocusUK专注于在英国进行研发，并制定了强大的业务计划，以扩大规模并实现快速增长。创新创建全球商业网络AI（GBN AI）-绘制企业的足迹及其全球存在（销售办事处，分销，总部）-中小企业的切入点将是他们的前景的英国办事处。创建全球数字身份链接AI（GDIL AI）-使用人工智能，自然语言处理和地理数据科学将商业实体与其在线身份联系起来。开发基于行业的目标模型-无需为每个中小企业客户构建自定义人工智能-从而减少时间/资源/成本，以合理的价格将我们的目标市场扩大到数百万中小企业。（Phoenix IUK #62126）将使GI能够在国际上识别高度针对性的机会，能够确定这些机会的第一年价值，从而使SME能够有效地分配营销渠道，并能够在整个Covid-19大流行期间确定其交易状态。为中小企业提供负担得起的产品-大多数中小企业的国际销售和营销预算有限。SPRINT将与专业呼叫中心和数字营销人员合作开发一种创新的低风险商业模式（Lead-Generation-as-a-Service：LGaaS）。