HCD Approach for Digitally-Enabled Reusable Lunch-Box Scheme (HADERLUBS)

数字化可重复使用午餐盒计划的 HCD 方法 (HADERLUBS)

• 批准号: 90563
• 金额: $ 7.08万
• 依托单位: CAULI LTD
• 依托单位国家: 英国
• 项目类别: Feasibility Studies
• 财政年份: 2021
• 资助国家: 英国
• 起止时间: 2021 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=90563
• 关键词: HCD; Approach; Digitally; Enabled; Reusable

Linked to a global increasing population, is the increasing production, consumption and disposal of plastics. Plastic production has grown from 1.5 million tonnes per annum in 1950 to 359 million tonnes in 2018, yet only 9% of this is recycled (Plastics Europe, 2019). While plastic packaging has revolutionised the way in which we store and consume food, there are many negative impacts associated with the growing amount of plastic packaging on our planet.In response, CauliBox has developed a unique solution to address the 'food-to-go' single-use plastic packaging challenge: a digitally-enabled reusable lunchbox scheme that rewards sustainable behaviours. CauliBox's aim is to disrupt the urban food industry, helping customers and vendors transition to reusable boxes by making the processes of sourcing, returning, collecting and washing food containers, convenient and reusable. In this HCD project, CauliBox will develop the bicycle delivery service business model in Cambridge and user experience with students/restaurants/cafes.

随着全球人口的增长，塑料的生产、消费和处理也在不断增加。塑料产量已从1950年的每年150万吨增长到2018年的3.59亿吨，但其中只有9%被回收利用（Plastics Europe, 2019）。虽然塑料包装彻底改变了我们储存和消费食物的方式，但在我们的星球上，越来越多的塑料包装也带来了许多负面影响。为此，CauliBox开发了一种独特的解决方案来应对“外带食品”的一次性塑料包装挑战：一种数字化的可重复使用午餐盒计划，奖励可持续行为。CauliBox的目标是颠覆城市食品行业，通过使食品容器的采购、回收、收集和清洗过程变得方便和可重复使用，帮助客户和供应商过渡到可重复使用的盒子。在这个HCD项目中，CauliBox将在剑桥开发自行车配送服务的商业模式，以及学生/餐厅/咖啡馆的用户体验。