IDLE (Incentivising Drivers to Lessen Emissions)

IDLE（激励驾驶员减少排放）

• 批准号: 971698
• 金额: --
• 依托单位: SIGNOL LIMITED
• 依托单位国家: 英国
• 项目类别: Small Business Research Initiative
• 财政年份: 2019
• 资助国家: 英国
• 起止时间: 2019 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=971698
• 关键词: IDLE; Incentivising; Drivers; Lessen; Emissions

We deserve clean air. Air pollution contributes to global warming and environmental damage, harms our health, and reduces our quality of life. Environmental policymakers across Europe and the world are increasingly focusing on how to tackle these costs but have found progress hard to come by. The most significant contributors to air pollution play significant economic roles, and curtailing activity presents its own problems. We are proposing a simple solution which not only avoids imposing costs on economically significant industries, but which actively saves them money while cutting pollution. Some of the largest contributors to air pollution in our cities are vehicles. While some of these emissions are an inevitable consequence of doing business, many result from user inefficiencies such as leaving engines idling. We have experience in tackling these behavioural inefficiencies. In trials with Virgin Atlantic Airways, we were able to generate significant reductions in fuel consumption (15%) and self-reported job satisfaction (Gosnell et al., 2018) by offering pilots charitable incentives linked to their fuel consumption. Building upon this research, we are currently developing Signol - a software product which will provide pilots with personalised feedback and targets for fuel use. IDLE (Incentivising Drivers to Lessen Emissions) – our next product - will take a novel approach to tackling the fuel efficiency of large vehicles. IDLE will combine a cloud-based platform, telematic data analytics, econometrics, and behavioural science to deliver incentives and targets which work for the vehicle drivers, operatives, and fuel managers. We have already obtained the written support of two of the UK’s largest construction firms, and believe that we will quickly be able to demonstrate the value of our approach. Our initial analysis demonstrates significant value from this approach, which has not been realised yet. To this end, we are proposing an 8 week feasibility study with Highways England and two construction companies. This would explore issues around data transfer, access, and ownership, and would also allow us to examine which behaviours (like engine idling) we wish to change, the incentive structures currently offered to operators, the role of subcontractors, and which communication channels are available to us. At the end of the study, we intend to design a full randomised control trial for testing our new solution in the field.

我们应该拥有干净的空气。空气污染导致全球变暖和环境破坏，损害我们的健康，降低我们的生活质量。欧洲和世界各地的环境政策制定者越来越关注如何解决这些成本，但发现很难取得进展。造成空气污染的最主要因素在经济上发挥着重要作用，减少活动本身也存在问题。我们提出了一个简单的解决方案，不仅可以避免对经济意义重大的行业施加成本，而且可以在减少污染的同时积极为他们节省资金。我们城市空气污染的一些最大贡献者是车辆。虽然其中一些排放是做生意不可避免的结果，但许多排放是由于用户效率低下，如让发动机空转。我们在解决这些行为效率低下方面有经验。在维珍大西洋航空公司的试验中，我们能够显著降低燃油消耗（15%）和自我报告的工作满意度（Gosnell等人，2018年）通过向飞行员提供与其燃油消耗相关的慈善激励措施。在这项研究的基础上，我们目前正在开发Signol -一种软件产品，将为飞行员提供个性化的反馈和燃料使用目标。IDLE（激励驾驶员减少排放）-我们的下一个产品-将采取一种新颖的方法来解决大型车辆的燃油效率问题。IDLE将联合收割机结合基于云的平台，远程信息处理数据分析，计量经济学和行为科学，为车辆驾驶员，操作员和燃料管理人员提供激励和目标。我们已经获得了英国两家最大的建筑公司的书面支持，相信我们很快就能证明我们方法的价值。我们的初步分析表明，这种方法具有重大价值，但尚未实现。为此，我们建议与英格兰高速公路和两家建筑公司进行为期8周的可行性研究。这将探讨有关数据传输、访问和所有权的问题，还将使我们能够检查我们希望改变哪些行为（如发动机空转）、目前向运营商提供的激励结构、分包商的角色以及我们可以使用哪些沟通渠道。在研究结束时，我们打算设计一个完整的随机对照试验，以测试我们在该领域的新解决方案。