Overcoming distraction by reward-related stimuli

本研究旨在探讨奖赏相关刺激引起注意力分散的认知过程，以及注意力控制过程是否可以减少注意力分散。即使人们试图专注于某项任务，他们也会分心，而且他们更有可能被与奖励相关的事件（如金钱，食物，性等）分心。这个项目的预期结果应该显示如何在最有害的情况下最大限度地减少分心：当安全取决于保持专注时（例如驾驶时），或者对于试图忽略与药物相关的刺激的恢复成瘾者。

This project aims to establish the cognitive processes underlying distraction by reward associated stimuli, and whether 'attentional control' processes can reduce distraction. Even when people try to concentrate on a certain task, they can be distracted and they are more likely to be distracted by events associated with reward (such as money, food, sex, etc.). The expected outcomes of this project should show how to minimise distraction when it is most detrimental: when safety depends on staying focussed (such as when driving), or for recovering addicts trying to ignore drug-related stimuli.