Communicative Practices of the Free Brazil Movement in Social Media Networks and Their Consequent Appropriations by Political Candidates in the 2018

自由巴西运动在社交媒体网络中的传播实践及其对2018年政治候选人的挪用

• 批准号: 2640431
• 金额: --
• 依托单位: University of Westminster
• 依托单位国家: 英国
• 项目类别: Studentship
• 财政年份: 2022
• 资助国家: 英国
• 起止时间: 2022 至 无数据
• 项目状态: 未结题
• 来源: https://gtr.ukri.org/projects?ref=studentship-2640431
• 关键词: Communicative; Practices; Free; Brazil; Movement

The main objective of this research is to develop an empirical understanding of the discursive practices of a social movement in social networks and to analyse how this was used in the 2018 elections. This project seeks to describe and analyse the communicative practices of the Free Brazil Movement (MBL) and the consequent appropriation of these practices by candidates elected in the last Brazilian presidential election.Several groups involved in the national political debate and in social movements have appeared in Brazil since the June 2013 Days (JJ13), one of which is the MBL, "a non-profit organization aiming to mobilize citizens for a freer, fair and prosperous society and stand for Democracy, Republic, Freedom of Expression and the Press, Free Market, the Reduction of State and Bureaucracy." Many of the most voted politicians in the 2018 elections gained notoriety due to their intensive use of social networks and their involvement in these mobilizations. An illustration of this is the expressive number of votes received by Kim Kataguiri, one of the MBL coordinators, who won the position of Congressman. The concept of a social movement, before the beginning of the twentieth century, was only considered as the action of workers in unions. Academics from different areaspoint to a re-orientation of the collective action, the different types of which are classified by theoretical categories into which contemporary social actors no longer fit (Touraine, 2003). The feminist movement, for example, sparked a review of gender hierarchy and politicized the domestic space (Hall, 2003). It should also be noted that the importance of understanding these movements in their processes of formation, dynamics, values andperspectives of social transformation, highlighting the role of communication in the process of sharing the meaning and exchange of information (Castells, 2013). Such researchers as Maria da Glória Gohn (2013) study the collective practices and actions of social movements delimiting the basic characteristics of the context of the time (sociopolitical, economic and cultural characteristics of the historical time under analysis).Cyberspace gains importance as a field of political dispute with the consequent popularization of the internet and social networks. The contemporary society experiences a cycle of social and political transformations, enabling the advent of new dynamics in interpersonal and individual/political institution relationships. In this scenario, the civil society develops an increasingly significant role within political and social processes (Avritzer, 2016; Castells, 2008 and 2013; Gohn, 2004; Lavalle et al., 2007). This research project seeks to bring significant academic and social contributions. Firstly, the study aims to understand MBL as a contemporary social movement, its communicative practices and the use of social networks to disseminate its discourse. Secondly, the project seeks to identify the appropriation of this discourse by one of itscoordinators, Kim Kataguiri, who started from a "non-partisan" movement but ended up being elected Congressman with an expressive number of votes. From this scenario, this research examines and seeks to answer the appropriations of these discourses through the following questions, focusing on the communicational practices of a social movement and the consequent appropriation of these discourses by members who led themselves into the political field.: How do these discourses circulate in society? How do members of these movements capitalize on this speech for their own benefit? The academic literature underlying this project seeks to delimit the scope of this research. Firstly, we try to analyse the historical evolution of the concept of a "Social Movement" and its contemporary definition in order to characterize MBL as a Social Movement and identify its mobilization objectives and purposes. This theoretical fr

本研究的主要目标是对社交网络中社会运动的话语实践进行实证理解，并分析这一实践在2018年选举中的应用。该项目旨在描述和分析自由巴西运动（MBL）的沟通实践以及上届巴西总统选举中当选的候选人对这些实践的随后挪用。自2013年6月日（JJ 13）以来，巴西出现了几个参与国家政治辩论和社会运动的团体，其中之一是MBL，“一个非营利组织，旨在动员公民争取一个更自由、公平和繁荣的社会，并主张民主、共和、表达自由和新闻自由、自由市场、减少国家和官僚主义。“在2018年选举中，许多得票最多的政治家因大量使用社交网络并参与这些动员而声名狼借。MBL协调员之一Kim Kataguiri赢得国会议员职位的得票数就是一个例证。在20世纪开始之前，社会运动的概念只被认为是工会中工人的行动。来自不同领域的学者指出集体行动的重新定位，不同类型的集体行动按当代社会行为者不再适合的理论类别进行分类（Touraine，2003）。例如，女权运动引发了对性别等级制度的审查，并使家庭空间政治化（Hall，2003年）。还应指出的是，了解这些运动的形成过程、动态、价值观和社会变革的视角，突出宣传在分享意义和交流信息过程中的作用，具有重要意义（Castells，2013年）。Maria da Glória Gohn（2013）等研究人员研究了社会运动的集体实践和行动，界定了时代背景的基本特征（所分析的历史时期的社会政治、经济和文化特征）。随着互联网和社交网络的普及，网络空间作为政治争端的领域越来越重要。当代社会经历了一个社会和政治变革的周期，使人际关系和个人/政治机构关系出现了新的动态。在这种情况下，公民社会在政治和社会进程中发挥着越来越重要的作用（Avritzer，2016年; Castells，2008年和2013年; Gohn，2004年; Lavalle等人，2007年）。该研究项目旨在带来重大的学术和社会贡献。首先，本研究旨在了解MBL作为一个当代社会运动，其传播实践和使用社交网络传播其话语。其次，该项目试图确定其协调员之一Kim Kataguiri对这一话语的挪用，Kim Kataguiri从一个“无党派”运动开始，但最终以明显的票数当选国会议员。从这个场景出发，本研究通过以下问题来考察并试图回答这些话语的挪用，重点关注社会运动的传播实践以及随后导致自己进入政治领域的成员对这些话语的挪用：这些话语如何在社会中流传？这些运动的成员如何利用这一讲话为自己的利益？本项目所依据的学术文献旨在界定本研究的范围。首先，我们试图分析“社会运动”概念的历史演变及其当代定义，以确定MBL是一场社会运动，并确定其动员目标和目的。这一理论框架