Investing or gambling? An exploration into the growth of commission-free trading and investing apps and social media 'finfluencers' amongst 18-35-yo..

方法：这项研究将使用一种名为网络图像学的方法。它可以被定义为“一种定性的、解释性的研究方法，它适应了传统的、被怀疑会导致更多上瘾行为、经济困难和糟糕的心理健康的研究方法。尽管有更多的研究，但总的来说，在这一领域仍然缺乏研究。具体地说，拟议的研究建立在这样一个信念之上，即在线环境是可信的研究领域，人们可以在这里自由参与和讨论，从而对消费者行为和文化意义进行有用的观察和解释。

Method: The research will be using a methodological approach called netnography. It can be defined as "a qualitative, interpretive research methodology that adapts the traditional, in-which is suspected to cause more addictive behaviour, financial difficulties, and poor mental health. Despite more studies, overall, there is still a lack of research in this area. Specifically, the proposed research is built around the belief that online environments are credible research field sites where people engage and discuss freely, resulting in useful observations and interpretations into consumer behaviour and cultural meaning.