Design Dialogues: An exploratory study of design narratives, methodologies and tools towards achieving Factor 10 outcomes

目前，人们越来越多地讨论是否需要采取一种较长期的办法来处理生产和消费对环境的影响。最近的研究强调了这样一个事实，即工业化的消费水平（世界人口的20%使用地球资源的80%）正在迅速被发展中国家所采用。这一趋势是不可持续的，因为地球无法支持资源消耗的这种净增长。为了避免这种情况，有人建议，在未来50年内，将要求减少90%（系数10）的资源使用。这意味着我们（工业化国家）将只需要使用我们目前使用的资源的10%来满足未来不断增长的人口的需求。设计活动是如何构思和使用产品，服务和系统的核心。该项目旨在研究设计策略如何发展，以支持资源使用减少90%。这将涉及对资源使用的性质和数量以及我们对资源的社会态度的理解。它将把目前对效率的关注转移到一个也解决当前消费文化的关注。该研究将侧重于探索设计师和决策者的态度和活动，以发展新的方法和工具，将因素10方法整合到设计过程中。研究结果将通过一些访谈、重点小组和基于行动的讲习班逐步形成。最初，这些将调查当前的概念和态度，以设计为环境的研究研讨会的方法，然后将用于探索设计在更广泛的可持续发展的背景下使用一系列不同的刺激和工具开发作为项目的核心部分。该研究的目的是提供一个探索性的概述新的叙述，方法和工具，调查因素10水平的改进战略和活动的design.The项目是由英国设计理事会和EPSRC资助的可持续设计网络的支持。它将涉及来自一系列行业部门和高等教育机构的参与者。它的目的是，研究结果将导致在商业和教育环境中实施因素10设计活动的网络指南。其他产出将包括学术和贸易出版物。该提案与以下EPSRC主题优先事项有关：“以人为本的系统”，设想提高所有人生活质量的新产品和系统;以及“可持续发展工程和科学”，调查可持续思维的概念，以逐步改进产品，流程和系统。

There is now a growing debate concerning the need for a longer-term approach to the environmental impacts of production and consumption. Recent studies have highlighted the fact that industrialised levels of consumption (with 20% of the World population using 80% of the Earth's resources) are rapidly being adopted by developing nations. This trend is unsustainable with the Earth unable to support such net increases in resource consumption. To avoid this scenario it is suggested that in the next fifty years a 90% (Factor 10) reduction in resource use will be called for. This means that we (industrialised nations) will need to use just 10% of the resources we currently use today to meet the future needs of a growing population.The activity of design is central to how products, services and systems are conceived and used. This project aims to investigate how design strategies can evolve to support a 90% decrease in resource use. This will involve both an understanding of the nature and quantity of resource use and also of our social attitudes towards resources. It will shift the current focus on efficiency to one that also addresses current cultures of consumption. The research will focus on exploring the attitudes and activities of designers and decision-makers to evolve new methods and tools for integrating Factor 10 approaches in the design process. Research findings will evolve through a number of interviews, focus groups and action-based workshops. Initially these will investigate current concepts and attitudes to design for the environment The research workshop methodology will then be used to explore design in a broader context of sustainability using a range of different stimuli and tools developed as a core part of the project. The research aims to deliver an exploratory overview of new narratives, methodologies and tools for investigating factor 10 levels of improvement in both strategies and activities of design.The project is supported by the UK Design Council and the EPSRC funded Sustainable Design Network. It will involve participants from a range of industry sectors and Higher Education institutions. It is intended that the research findings will result in a web-guide to implementing Factor 10 design activity in both business and educational contexts. Other outputs will include academic and trade-based publications. The total EPSRC funding award requested for this three-year project is 118,334.The proposal links to the following EPSRC thematic priorities: 'Human-Centred Systems' in envisaging new products and systems that enhance quality of life for all; and 'Engineering and Science for Sustainability in investigating concepts of sustainable thinking towards step-change improvements in products, processes and systems.