CANYON RANCH CENTER FOR PREVENTION AND HEALTH PROMOTION

！！ 好了！ 摘要 好了！ 这个项目的目的是创建一个基于Web的注册表，以便重新参与 亚利桑那州吸烟者帮助热线(Ashline)的客户。联系信息将 来自来自直拨电话、在线注册、 或来自医疗保健提供者的正式转介。登记处将由以下部分组成 从通过所有三种输入模式生成的表单收集的客户数据。数据 将包括客户联系信息、人口统计、烟草使用、健康 保险状态、慢性健康状况和客户患病次数 已经报名参加了这个项目。指导数据，如频率和持续时间 随访中的呼叫数、戒烟日期设置数和戒烟率 调查也将包括在内。将对登记元数据进行配置，以便 它可以高效地与其他组织共享。重新投入到 Ashline目前是在7点和13点通过电话交流启动的 一个月的随访。在这一进程的基础上，书记官处将促进重新 主要通过邮件联系，但也通过电子邮件和 向那些提供正确联系信息的人发送短信。重新- 参与度将鼓励客户重新注册、推荐他人或做出贡献 Ashline网站的推荐内容，具体取决于戒烟状态。评估 将由三个方面组成。首先，我们将评估客户的有效性 通过邮件联系重新参与，方法是计算以下响应人数 重新接洽消息。进一步的评估将评估计划内的 在收到邮寄的重新注册邀请后重新注册的客户的表现 交战。这一分析将有助于深入了解重新参与的客户是否 比客户最初的计划结果更好(复发率更低，戒烟率更高) 通过该计划进行体验。最后，报文传送模式将被评估为 确定联系的客户之间是否存在重新接洽差异 电话、电子邮件、文本和标准邮件消息。这个项目将是 在开工之日起12个月内完成。

!! ! Abstract ! The purpose of this project is to create a web-based registry for re-engagement of clients at The Arizona Smokers' Helpline (ASHLine). Contact information will come from clients who come to the ASHLine from direct calls, online registration, or formal referral from healthcare providers. The registry will be comprised of client data gleaned from forms generated through all three modes of entry. Data will include client contact information, demographics, tobacco use, health insurance status, chronic health conditions, and number of times the client has been enrolled in the program. Coaching data such as frequency and duration of calls, number of quit dates set, and point prevalence quit rate from follow-up surveys will also be included. The registry metadata will be configured such that it can be shared efficiently with other organizations. Re-engagement into the ASHLine is currently initiated through telephone communication at seven and 13 month follow-up. Building on this process, the registry will facilitate re- engagement of clients primarily through mail contact, but also through email and text messaging to those who provide the proper contact information. Re- engagement will encourage clients to re-enroll, refer others, or contribute testimonial content to the ASHLine website, depending on quit status. Evaluation will be comprised of three facets. First, we will assess the effectiveness of client re-engagement through mail contact by calculating the number of responders to re-engagement messages. Further evaluation will assess the in-program performance of clients who re-enroll after receiving the mailed invitation to re- engage. This analysis will shed insight on whether re-engaged clients have better program outcomes (fewer relapses, higher quit rate) than clients' initial experience through the program. Finally, mode of messaging will be evaluated to determine whether re-engagement differences exist among clients contacted by telephone, email, text and standard mail messages. This project will be completed within twelve months of the start date.