Digital Labour, Australian Women Authors, and Public Persona-Building

数字劳动力、澳大利亚女性作家和公众形象塑造

• 批准号: LP220200396
• 负责人: A/Prof Anthea Taylor
• 金额: $ 14.95万
• 依托单位: The University of Sydney
• 依托单位国家: 澳大利亚
• 项目类别: Linkage Projects
• 财政年份: 2024
• 资助国家: 澳大利亚
• 起止时间: 2024-01-31 至 2027-01-30
• 项目状态: 未结题
• 来源: https://dataportal.arc.gov.au/RGS/Web/Grants/LP220200396
• 关键词: Digital; Labour; Australian; Women; Authors

Women authors are vital to Australia’s creative economy and cultural life. To ensure their wider cultural resonance as well as commercial success, such authors have long been actively engaged in the business of image management. However, digital media have significantly altered how renown is manufactured and sustained, in ways that are yet to be understood in the Australian context. Generating new knowledge about the role of digital media in promoting women authors, this project's findings will be of use to authors, publishers, cultural policy makers and funding bodies to help better support these vital cultural workers in their digital media usage.

女性作家对澳大利亚的创意经济和文化生活至关重要。为了确保更广泛的文化共鸣和商业成功，这些作家长期以来一直积极从事形象管理业务。然而，数字媒体极大地改变了知名度是如何制造和维持的，其方式在澳大利亚尚不清楚。该项目的成果将有助于作者、出版商、文化政策制定者和资助机构更好地支持这些至关重要的文化工作者使用数字媒体，从而产生关于数字媒体在促进女性作家方面的作用的新知识。