低碳环境下时鲜产品供应链运作优化研究

近年来，随着环境恶化的不断加剧，全球经济和贸易向低碳化发展。为响应联合国气候大会提出的各种协议，各个国家制定了碳税、碳交易、碳配额等减排政策。面对政府强制出台的碳减排政策，以及消费者与日俱增的低碳产品需求，管理具有易腐性和远距离运输特性时鲜产品的供应链面临着更大的挑战和风险。因此，低碳环境下的时鲜产品供应链运作优化研究具有重要的理论意义和应用前景。.本项目将综合考虑低碳政策、时鲜产品的特性及顾客的低碳偏好来讨论供应链的碳减排与定价决策、协调与风险规避问题，并将系统研究时鲜产品分销网络设计尤其是网上销售渠道模式的低碳问题，以优化供应链网络布局并控制风险。通过恰当刻画低碳环境下时鲜产品供应链面临的各种风险、顾客的低碳偏好和决策者的保鲜努力，运用随机过程、博弈论、动态规划以及数值分析方法，建立合理的运筹管理决策模型，深入分析供应链碳减排与保鲜合作策略，为决策者提供一套系统的管理理论与方法。

In these years, with the serious deterioration of environment, global economics and commerce are developing in a low-carbon trend. To respond to series of protocols and frameworks proposed by the United Nations, many countries establish the low-carbon policies, such as carbon tax, emission trade and carbon quotas. With the implementation of low-carbon policies by the government and the growing demand of low-carbon products, the perishable and long-distance transportation characteristics of the fresh products brings much more challenge and risk for the manager of fresh product supply chains. Under the low-carbon environment, therefore, the research of the operation optimization for the fresh product supply chain has important theoretical significance and application prospects..This project, with the comprehensive consideration of low-carbon policies, customers' low-carbon preferences and the features of the fresh products, will discuss the carbon emission reduction decision, pricing strategies, coordination mechanisms and risk control strategies. The project tries to do a systematic study on supply chain distribution network design of fresh products, especially the online sales mode under low-carbon environment. It aims to optimize the network layout and control risk of the supply chain. By properly describing the risk that the low-carbon fresh product supply chain faces, customers’ low-carbon preferences and the preservation efforts of policy makers, by using stochastics process, game theory, dynamic programming and numerical analysis, we will develop proper models from the perspectives of operations research and management science to obtain the optimal carbon emission reduction and keep-fresh cooperative strategies. Such findings of the research will provide decision maker a series of management theory and method.