Individual Freedom and Social Norm - Sustainability and Responsibility Discourses on Environment and Education since 1990 (Individual and Society)

该分项目旨在促进“有争议的概念”研究小组的实质性目标，即通过首先研究德国的环境论述（第一资助阶段），然后研究德国的教育论述（第二资助阶段），撰写自1990年以来德国的叙述性论述历史。要测试的子项目的初步假设是，环境和教育的话语特别是由个人与社会责任的问题与日常决策和行动：环境和教育影响每一个人everyday，同时要塑造一个可持续的方式，包括通过负责任的消费者行动，为未来是不可直接观察的。在这方面，从个人的角度来看，自决和自我效能的空间至少被认为是受到限制的，而从社会的角度来看，正是这种限制被理解为个人对负责任的可持续发展的贡献。因此，这两个论述将被理解为可持续发展论述的部分相互关联的部分，可持续发展论述按时间顺序由1992年《21世纪议程》和2015年《2030年议程》构成。因此，要调查的主题链将同样涉及资源消耗和资源保护以及相应的责任归属。为了确定两个讨论领域在可持续行动的个人决策的文化治理方面的共同点、差异和纠缠，该项目侧重于自然形象、环境实践和相关消费者刻板印象的问题。该项目将与研究小组的历时核心语料库（联邦议院协议和1990年以来的各种主要媒体）合作。在以环境讨论为重点的第一个供资阶段，将利用联合会/环境与自然联盟的立场文件作为补充，以便能够从环境保护的角度审议早期的专题。一个关于产品包装的补充案例研究将展示德国环境话语的中心主题目前如何反映在消费者沟通中。研究小组的方法论目标是以合作的方式将话语语言学类别和数字注释结合在一起，系统地扩展它们，并在解释学解释过程的透明度和主体间性方面对其进行评估，该项目将通过分析有争议的流行语和关键词，角色和责任的归属，用于辩论目的的自然图像，以及对环境实践的评估。

The subproject is intended to contribute to the substantive goal of the research group "Controversial Concepts" to write a narrative discourse history of Germany since 1990 by looking first at German environmental discourse (first funding phase) and then at German educational discourse (second funding phase). The initial hypothesis of the subproject to be tested is that environmental and educational discourse are particularly shaped by the question of individual vs. societal responsibility in relation to everyday decision-making and action: Environment and education affect every individual erveryday and at the same time are to be shaped in a sustainable way, including through responsible consumer action, for a future that is not directly observable. In this context, from the point of view of the individual, the space for self-determination and self-efficacy is, at least perceived, to be restricted, while from the point of view of society, it is precisely this restriction that is understood as an individual contribution to responsible and sustainable development.For the sake of a clearer focus, the two discourses will therefore be understood as partly interrelated strands of the discourse on sustainable development, which is chronologically framed by Agenda 21 of 1992 and Agenda 2030 of 2015. Topic strands to be investigated will therefore equally refer to resource consumption and resource protection and corresponding attributions of responsibility. In order to identify commonalities, differences, and entanglements between the two fields of discourse with regard to the cultural governance of individual decisions for sustainable action, the project focuses on the question of images of nature, environmental practices, and related consumer stereotypes.As in all of the research group's subprojects, the project will work with the research group's diachronic core corpus (Bundestag protocols and various leading media since 1990). For the first funding phase with the focus on environmental discourse, the position papers of the BUND/Bund für Umwelt- und Naturschutz will be used as a supplement in order to be able to consider early topics from an environmental protection perspective. A complementary case study on product packaging will show how the central topics of the German environmental discourse are currently reflected in consumer communication. The methodological goal of the research group, to bring together discourse linguistic categories and digital annotation in a collaborative way, to expand them systematically, and to evaluate them with regard to the transparency and intersubjectivity of hermeneutic interpretation processes, will be achieved in the project by analyzing, among other things, controversial buzzwords and keywords, attributions of roles and responsibilities, images of nature used for argumentative purposes, and the evaluation of environmental practices.