Research on the conversion and its influence of the sociological communication theory in Germany

本研究首先对德国社会学传播理论的基础传播模式进行了提炼和分析。然后，它清楚地表明，在传播分析的方法论范式的转换正在进行。由于社会学的传播行为理论，如结果，被指定为一个想法-目的感，很明显，只有在非常有限的领域中才有有效性，作为分析当今各种传播现象的概念设备。另一方面，尽管N.卢曼在当代系统论的基础上发展起来的系统论是由非常抽象和中性的信息选择过程、传递过程和理解过程组成的，因此它可以从一个统一的观点来分析交流的各种出现方式，并对它们进行描述。德国目前根据这一新的传播模式和方法论而提出的现代社会的传播现象分析或文本分析的参考研究也可以佐证这一点。例如，它在文化传播中的社会系统问题分析、当代文本理论中的隐喻分析、公共传播中的共识形成和多元文化主义问题分析等方面都被证实是一个非常有效的模式。

This research performed the extraction and analysis of a communication model used as the foundation of the sociological communication theory in Germany to the beginning. Then, it was shown clearly that conversion of the methodology-paradigm in communication analysis is progressing. Since sociological communication act theories, such as the result, were specified to an idea-sense of purpose, it became clear to have validity only in the domain limited extremely as conceptual equipment which analyzes present-day various communication phenomena. On the other hand, although, the communication system theory of N. Luhmann developed based on present age system theory consists of very abstract and neutral selection process of information, transfer, and understanding therefore, it can analyze the various ways of appearing of communication from a unific viewpoint, and can describe them. This can be supported also by reference investigation about the communication phenomenon analysis or text analysis of modern society advanced according to this new communication model and new methodology in Germany now. For example, it was verified that this functions on problem analysis of a social system in cultural communication, analysis of the metaphor in present age text theories, problem analysis of agreement formation and multiculturalism in public communication, as a very effective model.