An empirical research on the tourist attractions of the sport tourism which attracts foreign visitors

本研究的目的是为了掌握北海道的体育旅游动态，吸引外国游客，探索体育旅游的旅游景点而进行调查。以来自欧洲、北美、亚洲、大洋洲的外国游客为对象，在北海道的体育旅游景点中担任导游。以北海道二世古地区的访日外国人体育旅游者为对象进行调查。使用中/英文问卷收集有关滑雪/滑雪板参与、技能和知识、设备和投资、生活方式、滑雪/滑雪板旅行偏好、对二世古度假胜地的地方依恋以及个人属性的数据。结果，发现了外国滑雪者和雪野的体育旅游行为的现实。并通过听取二世古地区的现状进行了调查。本研究以国外滑雪者及雪道客群之到访趋势及实地调查结果进行验证。

The purpose of this research is to conduct investigation for exploring the tourist attractions of the sport tourism which grasps the sport tourism dynamic state of Hokkaido and attracts foreign visitors. It focused on the inbound foreign visitors from Europe, North America, Asia, and Oceania who has visited Japan as a guide in the tourist attractions of the sport tourism in Hokkaido. The visit-to-Japan foreigner sport tourist of the Hokkaido Niseko area was made applicable to investigation. Data was collected using the questionnaire in English/Chinese about participation of skiing/snowboard, skill and knowledge, equipment and investment, lifestyle, preference of skiing/snowboard travel, place attachment to the Niseko resort, and individual attribute. As a result, the realities of sport tourist behavior of foreign skiers & snowborders were found. And it investigated by hearing about the present state of the Niseko area. This research performed verification with the visit trend of foreign skiers & snowborders and the result of a field survey.