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The Naru Studios Exchange and Archive Platform

The Naru Studios Exchange and Archive Platform
Naru Studios 交换和存档平台
批准号:
10069874
负责人:
金额:
$3.09万
依托单位:
依托单位国家:
英国
项目类别:
Collaborative R&D
财政年份:
2023
资助国家:
英国
项目状态:
已结题
起止时间:
2023 至 --

项目摘要

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中文摘要
翻译
_Naru Studios_是一个有意识的奢侈皮具品牌,建立在循环时尚商业模式的原则上。作为一个初创品牌的开创性举措,_Naru Studios_客户可以选择直接从网站租赁产品,也可以直接购买。该公司现在更进一步,创建了Naru工作室交换和档案平台。__Naru工作室交换和档案平台建立在循环商业模式的原则上,并以创新的解决方案消除了时尚界广为人知的“扔掉”心态。该平台将集成到_Naru Studios_旗舰网站中,并为客户提供机会将他们不需要的_Naru_产品换回_Naru_store信用优惠券。然后,产品将被修复并以更低的价格转售给新客户,赋予产品第二次生命。该档案还将包括_Naru Rental_Platform的二手产品。我相信这种从摇篮到摇篮的解决方案从消费者手中夺走了产品最终使用的责任,并将其放回公司手中,最终避免了不需要的产品最终进入垃圾填埋场。
英文摘要
_Naru Studios_ is a conscious luxury leather goods brand built on the principles of a circular fashion business model. In a pioneering move for a start-up brand, _Naru Studios_ customers are offered the choice of renting products directly from the website, as well as buying outright. The company is now going one step further by creating _The Naru Studios Exchange and Archive Platform.__The Naru Studios Exchange and Archive Platform_ is built on the principles of a circular business model, and an innovative solution to eliminate the 'throw away' mentality that the fashion industry is widely known for. The platform will be integrated into the _Naru Studios_ flagship website and offer the customer the chance to exchange their unwanted _Naru_ product back in return for a _Naru_ store credit voucher. The product will then be restored and resold at a lower price to new customers, giving the product a second life. The archive will also include used products from the _Naru Rental_ platform. I believe this cradle-to-cradle solution takes away the responsibility of the product-end-use from the consumer, and puts it back onto the company, which ultimately avoids un-wanted product ending up in landfill.
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