Performance sports bras for teenage girls and pregnant women
Performance sports bras for teenage girls and pregnant women
批准号:
10070162
负责人:
金额:
$6.3万
依托单位:
依托单位国家:
英国
项目类别:
Collaborative R&D
财政年份:
2023
资助国家:
英国
项目状态:
已结题
起止时间:
2023 至 --
中文摘要
妇女和女孩因为乳房而阻碍或放弃运动和锻炼--当乳房在青春期和怀孕期间发生变化时感受最强烈--著名的研究证明:*乳房是锻炼的第四大障碍。*46%的女孩因乳房发育而避免锻炼*只有52%的女性在怀孕期间活跃。PeBe正在着手改变这一点。我们有一个女孩运动文胸的设计概念;以及一种可以在怀孕和哺乳期间穿着的运动文胸。这笔赠款将用于女孩的发展和孕妇运动胸罩的开发。
英文摘要
Women and girls are held back/drop out of sport and exercise due to their breasts - most acutely felt when breast change during puberty and pregnancy - as evidenced through reputable research:* Breasts are the 4th biggest barrier to exercising.* 46% of girls avoid exercise due to breast development* Only 52% of women are active during pregnancy.PeBe is setting about to change this. We have a design concept for a girls' performance sports bra; and a sports bra which can be worn throughout pregnancy and breastfeeding. This grant would fund the development of the girls and a maternity sports bras.
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