Providing Retailers with a Virtual Personal Shopping Assistant (VPSA) to Increase Engagement with their Regular Customers

那些有固定客户的零售商看到互联网侵蚀了品牌忠诚度，因为他们的客户很容易在其他地方购物。为了扭转这种局面，他们需要提供更个性化的购物服务，由商店的员工提供。他们认识到，消费者越来越没有时间，互联网提供了太多的产品选择。零售商希望为他们有价值的客户提供个性化的服务，为客户提供匹配的解决方案，而不增加成本。今天，提供这是劳动密集型和昂贵的。我们正在寻找为零售商提供基于中央云的虚拟个人购物助理（VPSA）设计的零售商;他们将为顾客提供个性化的购物服务，由商店的工作人员提供，创造在商店中追加销售和交叉销售的机会。这需要其核心创新技术，即使用人工智能和机器学习将产品与客户匹配，并将客户与商店员工联系起来。我们的可行性和研究给了我们信心，我们可以做到这一点，提供出色的结果。

Retailers who have regular customers are seeing the internet erode brand loyalty, as it is easyfor their customers to shop elsewhere. To reverse that they need to provide morepersonalised shopping services delivered by staff in a store.They recognise consumers are increasingly time poor and are presented by the internet withtoo many product choices. Retailers want to offer their valuable customers personalisedservices that provide customers with matched solutions without an increase in costs.Delivering that today is too labour intensive and expensive.We are looking to provide retailers a central cloud based Virtual Personal Shopping Assistant(VPSA) designed for retailers; which will provide their customers with personalised shoppingservices, delivered by staff in stores, creating the opportunity to upsell and cross sell in thestore.This requires at its heart innovative technology which uses artificial intelligence and machinelearning to match products to customers and links customers to store staff. Our feasibility andresearch gives us confidence that we can do this delivering excellent results.