Designing services in science and technology-based enterprises

该项目对两个发展做出了回应。首先，服务在经济、社会和文化上的重要性与日俱增，服务设计这一新兴学科与管理研究几乎没有直接联系。第二，大学研究人员通过建立商业企业，特别是在科学和技术领域，有时提供服务来利用他们的研究。这个项目有两个相互交织的因素：(A)关于服务设计的跨学科对话，特别是基于科学技术的企业内的服务设计。参与者包括在商学院工作的社会科学家；服务和交互设计师；来自科技企业的企业家；在计算和环境科学领域工作的研究人员；来自大型IT服务公司的从业者；以及MBA学生。这个大约有25人的小组的任务是分享关于服务设计的知识、技能和经验；并创建关于在以科技为基础的企业中设计服务的共享词汇。(B)在三个月的时间里进行四个以设计为主导的研究项目，其中基于科学或技术的企业提供或计划提供服务与设计公司配对。设计人员将使用设计方法和设计工具，如创建场景、建模和纸质原型，来帮助开发服务，或测试现有服务中的假设。这些项目的发现是为更广泛的对话提供的“数据”。项目的两个部分都将通过摄影、视频和采访记录下来，并通过网络公开。其他成果包括一份图文并茂的文件，分享讨论项目内产生的服务设计的词汇；以及为设计研究界和其他人提供的学术论文。该项目由一所商学院主办，在创新、战略和组织的社会科学方面具有研究实力，位于一所拥有浓厚科技研究文化和研究商业化记录的大学内。我们预计，它将在三个主要参与者群体中产生影响：学习服务的商学院学者；服务设计师；以及科技企业家。

The project responds to two developments. Firstly, the growing importance of services, economically, socially and culturally, and the emerging discipline of service design, which has few direct links with management research. Secondly, efforts by university based researchers to exploit their research through setting uop commercial enterprises, especially in science and technology, sometimes offering services.This project has two intertwined elements:(a) An interdisciplinary conversation taking place over 12 months about service design, and in particular the design of services within science and technology based enterprises. Participants include social scientists working within a business school; service and interaction designers; entrepreneurs from science and technology based enterprises; researchers working within computing and environmental sciences; practitioners from large IT services companies; and MBA students. The task of this varied group of approximately 25 people is to share knowledge, skills and experience about service design; and to create a shared vocabulary about designing services in science and technology based enterprises.(b) Four design-led research projects taking place over three months, in which a science or technology based enterprise offering, or planning to offer services, is paired with a design company. Designers qill use design approaches and design tools such as creating scenarios, modelling, and paper prototyping, to help develop services, or test assumptions within existing services. The findings from these projects are the 'data' feeding the wider conversation.Both parts of the project will be documented with photography, video and interviews, and made public via the web. Other outputs include an illustrated document sharing the vocabulary for discussing service design generated within the project; and academic papers for the design research community and others.The project is hosted by a business school, with research strengths in innovation, strategy and the social sciences of organisations, within a university with a strong science and technology research culture and a track record in commercialising research. We anticipate it will have effects within the three main groups of participants: academics within business schools who study services; service designers; and science and technology entrepreneurs.