Supporting customer product concerns as an integrated organization-wide approach

B2B软件变得越来越复杂。因此，最终用户很难理解 功能在他们的处置。因此，他们往往通过在论坛上提出问题来寻求更多的信息。 虽然组织努力回答这些问题，但提出这些问题和 收到答复往往使顾客失望。更糟糕的是，有时问题会被误解， 答案不准确或不完整，导致客户不满增加。该项目旨在解决 我们是否可以主动向客户提供更多信息，以有效地让他们 变成自助顾客显然，它必须是由正确的技术产生的正确信息。 专家，它必须是可访问的，并且是“可消耗的块”，它必须在他们之前解释未知的问题。 起来。使客户能够在以下情况下增加对自己个性化流程的了解： 与这样的企业对企业软件交互是这个项目的最终目标。

Business-to-business software gets increasingly more complex. Hence, end users struggle to appreciate the functionality at their disposal. Therefore, they seek additional information often by posing questions on forums. While organizations work hard in answering these questions, the delay between asking these questions and receiving an answer often disappoints the customer. Even worse, sometimes questions are misinterpreted or answers are inaccurate or incomplete, leading to increased customer dissatisfaction. The project seeks to tackle this issue by asking: can we proactively provide additional information to customers to effectively allow them to become self-serving customers? Clearly, it must be the correct information produced by the correct technical experts, it must be accessible and in "consumable chunks", and it must interpret unknown issues before they arise. Empowering customers to increase their understanding of their own personalized process when interacting with such business-to-business software is the ultimate goal of this project.