Do You Reap What You Sow? The Effect of Cyberostracism on Moral Impurity

Do You Reap What You Sow? The Effect of Cyberostracism on Moral Impurity
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种瓜得瓜,种豆得豆吗?

DOI:
10.1080/01973533.2019.1585353
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发表时间:
2019
影响因子:
2.4
通讯作者:
Kai
Kai
中科院分区:
心理学4区
文献类型:
--
作者:
Kai

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两个实验测试了网络排斥是否会增加人们的道德不洁感和购买清洁产品的倾向。在这两个实验中,参与者首先要么被排斥,要么被纳入基于网络的社会互动。接下来,他们完成了自我报告措施,以评估他们感知到的道德不洁和购买清洁产品的倾向。结果显示,被排斥的参与者报告了更高的道德不洁水平和更高的购买清洁产品的倾向。这些发现促进了我们目前对网络社会互动对人们道德自我知觉影响的理解。
Abstract Two experiments tested whether cyberostracism increases people’s perceived moral impurity and their tendency to purchase cleansing products. In both experiments, participants were first either ostracized or included in a web-based social interaction. Next, they completed self-report measures to assess their perceived moral impurity and tendency to purchase cleansing products. The results showed that participants who were ostracized reported a higher level of moral impurity and a higher tendency to purchase cleansing products. These findings advance our current understanding on the effect of online social interaction on people’s moral self-perception.
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