Familiarity and recollection in heuristic decision making.

Familiarity and recollection in heuristic decision making.
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DOI:
10.1037/xge0000024
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发表时间:
2014-12
影响因子:
4.1
通讯作者:
Curran, Tim
Curran, Tim
中科院分区:
心理学1区
文献类型:
--
作者:
Schwikert, Shane R.;Curran, Tim

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启发式涉及到利用记忆通过开发基本认知能力做出快速判断的能力。在目前的研究中,我们研究了有助于识别启发式和流利性启发式的记忆过程,这两种方式都被认为是利用记忆的副产品来快速做出决定。在实验1中,我们使用了一个城市大小比较任务,同时记录事件相关电位(ERPs),以考察熟悉和回忆对两种启发式的潜在贡献。基于再认启发式决策和基于流利性启发式决策的事件相关电位显著不同,提示熟悉度在再认启发式和回忆在流利性启发式决策中的作用。在实验2中,我们将相同的城市大小比较任务与任务中每个刺激的主观实验前记忆的测量相结合。虽然以前的文献表明流利性启发式仅依赖于识别速度,但我们的结果表明,识别速度和回忆知识对这些决定的贡献是不同的,而识别启发式取决于熟悉度。基于这些结果,我们创建了一个新的理论框架,解释了基于与选择选项相关的潜在记忆的两种启发式决策。
Heuristics involve the ability to utilize memory to make quick judgments by exploiting fundamental cognitive abilities. In the current study we investigated the memory processes that contribute to the recognition heuristic and the fluency heuristic, which are both presumed to capitalize on the by-products of memory to make quick decisions. In Experiment 1, we used a city-size comparison task while recording event-related potentials (ERPs) to investigate the potential contributions of familiarity and recollection to the two heuristics. ERPs were markedly different for recognition heuristic-based decisions and fluency heuristic-based decisions, suggesting a role for familiarity in the recognition heuristic and recollection in the fluency heuristic. In Experiment 2, we coupled the same city-size comparison task with measures of subjective pre-experimental memory for each stimulus in the task. Although previous literature suggests the fluency heuristic relies on recognition speed alone, our results suggest differential contributions of recognition speed and recollected knowledge to these decisions, whereas the recognition heuristic relies on familiarity. Based on these results, we created a new theoretical frame work that explains decisions attributed to both heuristics based on the underlying memory associated with the choice options.
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