NETS: a design tool for activating social networks
NETS: a design tool for activating social networks
复制标题
NETS：激活社交网络的设计工具
DOI：
10.1108/13552551211239528
复制
发表时间：
2012
影响因子：
5.5
通讯作者：
Mortati M
中科院分区：
文献类型：
--
作者：
Mortati M
目的--本文的目的是从设计研究的角度探讨社会网络理论，并提出一种新的理解和发展社会网络的概念性方法。这些想法体现在一个新的战略工具中，通过可视化来帮助公司欣赏、主动开发和利用他们的社交网络。设计/方法/方法-作者说明了受设计启发的方法如何通过一个实用的工具来改变对社交网络的理解，以促进公司内部和公司之间的创新和转型。这是通过行动研究过程开发的，并在22家高科技、中小型企业(SME)中进行了测试。发现-企业家被发现通过激活最有用的节点来解决问题，从而从他们的网络中受益。从概念上讲，存在在不同时间被激活以提取不同资源的联系人的子组，即节点根据它们的使用来操作。作者将这些网络称为网络，它们是捕捉事物的网络的高功能部分。通过在观察多个维度的同时可视化网络的各个部分，作者成功地展示了一种工具，该工具有助于探索各种关系，以建立创新战略。实际意义-网络概念代表了一种通过帮助企业家理解和利用他们的社会网络来促进创新的工具。它填补了社交网络文学中的理论发现和这种思想的成功应用之间的空白。原创性/价值-通过引入跨越学术/扩展鸿沟的参与和分析的新活动，该论文为社交网络这一备受争议的领域做出了贡献；它开辟了社交网络和设计研究之间的新接口。
Purpose–The purpose of this paper is to address social network theory from the perspective of design research and propose a new conceptual approach to understanding and developing social networks. These ideas are embodied in a new strategic tool to help companies appreciate, proactively develop and exploit their social networks through visualisation.Design/methodology/approach–The authors illustrate how design‐inspired approaches can transform the understanding of social networks through a practical tool to foster innovation and transformation in and between firms. This was developed through an action‐research process and tested with 22 high‐tech, small to medium‐sized enterprises (SMEs).Findings–Entrepreneurs are found to benefit from their network by activating the most useful nodes to solve a problem. Conceptually a sub‐group of contacts exists that are activated at different times to extract different resources, that is nodes operate depending on the use they are put to. The authors call these NETS, highly functional portions of networks that catch things. By visualising parts of a network while looking at a number of dimensions, the authors have successfully demonstrated a tool that helps the exploration of a wide variety of relationships to build a strategy for innovation.Practical implications–The NETS concept represents a tool for facilitating innovation by helping entrepreneurs understand and exploit their social network. It fills the gap between theoretical findings in social network literature and successful application of such ideas.Originality/value–The paper contributes to the highly debated field of social networks by introducing new activities for engagement and analysis crossing the academic/outreach divide; it opens up a new interface between social networks and design research.
登录
查看更多内容
DOI：
10.1016/j.socec.2007.06.014
发表时间：
2007-05
期刊：
Macroeconomics: Consumption
影响因子：
--
作者：
Soumyananda Dinda
通讯作者：
Soumyananda Dinda
战略设计：我们现在在哪里？
影响因子：
--
作者：
A. Meroni
通讯作者：
A. Meroni
室内乐与组织理论：显微镜下看到的一些典型组织现象
DOI：
10.1080/10245280008523545
发表时间：
2000
期刊：
Studies in Cultures, Organizations and Societies
影响因子：
--
作者：
L. M. Sicca
通讯作者：
L. M. Sicca
创新的艺术
影响因子：
2.7
作者：
Paul E Terry
通讯作者：
Paul E Terry
影响因子：
--
作者：
Barry Wylant
通讯作者：
Barry Wylant