Eye tracking applied to tobacco smoking: current directions and future perspectives.

Eye tracking applied to tobacco smoking: current directions and future perspectives.
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DOI:
10.16910/jemr.15.1.2
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发表时间:
2022
影响因子:
2.1
通讯作者:
Codispoti, Maurizio
Codispoti, Maurizio
中科院分区:
医学4区
文献类型:
--
作者:
Valsecchi, Matteo;Codispoti, Maurizio

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多年来,人们普遍意识到吸烟带来的健康损失,这促使科学家们将眼动测量应用于这种形式的成瘾。一方面,他们调查了吸烟者是否会优先注意和观看与吸烟有关的场景和物体。与此同时,眼动追踪也被用来测试吸烟者和非吸烟者如何与政策制定者在烟草广告和包装中强制要求的不同类型的健康警告互动。在这里,我们提供了一个概述的主要研究结果,从不同的研究路线,如吸烟者的吸烟线索的注意力偏差相关的证据和证据,图形警告标签和普通包装可测量地增加了警告标签的显着性。我们指出了一些悬而未决的问题,例如确定重度吸烟者是否表现出主动避免查看图形警告标签的倾向的条件。最后,我们认为,应用于凝视探索的警告标签的研究将受益于更广泛地使用更自然的测试条件(例如,移动的眼动跟踪或虚拟现实),已被引入研究吸烟者的注意力偏差烟草相关的对象时,自由地探索周围环境。
Over the years the general awareness of the health costs associated with tobacco smoking has motivated scientists to apply the measurement of eye movements to this form of addiction. On one hand they have investigated whether smokers attend and look preferentially at smoking related scenes and objects. In parallel, on the other hand eye tracking has been used to test how smokers and nonsmokers interact with the different types of health warning that policymakers have mandated in tobacco advertisements and packages. Here we provide an overview of the main findings from the different lines of research, such as the evidence related to the attentional bias for smoking cues in smokers and the evidence that graphic warning labels and plain packages measurably increase the salience of the warning labels. We point to some open questions, such as the conditions that determine whether heavy smokers exhibit a tendency to actively avoid looking at graphic warning labels. Finally we argue that the research applied to gaze exploration of warning labels would benefit from a more widespread use of the more naturalistic testing conditions (e.g. mobile eye tracking or virtual reality) that have been introduced to study the smokers’ attentional bias for tobacco-related objects when freely exploring the surrounding environment.
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