A case for clarity in the writing of health statements.
A case for clarity in the writing of health statements.
复制标题
健康声明书写清晰的案例。
DOI：
10.1016/j.pec.2008.02.008
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发表时间：
2008
影响因子：
3.5
通讯作者：
Park,DeniseC
中科院分区：
文献类型：
--
作者：
Wilson,ElizabethAH;Park,DeniseC
虽然有效的书面健康相关材料可以促进自我保健，使用消极的措辞可能适得其反，因为患者可能会忘记否定和记住相反的预期信息。本研究试图确定老年读者是否特别容易记错消极措辞的健康相关statements.METHODSYounger和老年人阅读积极和消极措辞的语句，后来测试了确切的语句，语句相反的意义，由于增加或删除否定，和全新的语句的记忆。两组人对正面陈述的认知都高于负面陈述。当陈述颠倒含义时，年轻人比老年人更有可能准确地识别出从消极变为积极的项目，而老年人更有可能在项目开始消极并变为积极时错误地认可改变后的项目，而不是相反。特别是在年龄较大的观众谁是不太可能准确地记住负面措辞的项目，特别是可能赞同他们的积极对应.PRACTICE IMPLICATIONS医疗保健材料的设计师应避免使用负面措辞的声明，这可能是由弱势群体的记忆错误，有利于积极的措辞.
OBJECTIVEWhile effectively written health-related materials can facilitate self-care, using negative wording may backfire, as patients may forget negations and remember the opposite of intended information. The present study attempts to determine if older readers are particularly susceptible to misremembering negatively worded health-related statements.METHODSYounger and older adults read positively and negatively worded statements and were later tested for memory of the exact statements, statements opposite in meaning due to the addition or deletion of a negation, and entirely new statements.RESULTSFor intact statements, both groups recognized more positive than negative statements. When statements reversed meanings, younger adults were more likely to accurately recognize items that changed from negative to positive than were older adults, who were more likely to incorrectly endorse changed items as intact when items began negative and became positive than the reverse.CONCLUSIONThe inclusion of negations, often used in attention-grabbing techniques such as myth-busting, can backfire, especially among older audiences who are less likely to accurately remember negatively worded items and especially likely to endorse their positive counterparts.PRACTICE IMPLICATIONSDesigners of healthcare materials should avoid using negatively worded statements, which may be misremembered by vulnerable populations, in favor of positive wording.
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DOI：
10.1016/s0074-7696(08)61360-1
发表时间：
1974
期刊：
International review of cytology
影响因子：
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作者：
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DOI：
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1985
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DOI：
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