SGER: Enabling Creativity Using Kinetic Typography

SGER：利用动态排版激发创造力

• 批准号: 0840766
• 负责人: Jodi Forlizzi
• 金额: $ 19.99万
• 依托单位: Carnegie-Mellon University
• 依托单位国家: 美国
• 项目类别: Standard Grant
• 财政年份: 2008
• 资助国家: 美国
• 起止时间: 2008-09-01 至 2011-08-31
• 项目状态: 已结题
• 来源: https://www.nsf.gov/awardsearch/showAward?AWD_ID=0840766&HistoricalAwards=false
• 关键词: SGER; Enabling; Creativity; Using; Kinetic

This project enhances the expressive ability of the fundamental medium of text with the development of tools that enhance the creativity of people while generating kinetic typography. Traditional forms of static typography can be augmented with time and motion, in order to manipulate the position, size, color, shape, and other properties of text displays over time. This new kinetic typography offers a number of potential advantages: the ability to convey emotional content and qualities of the speaker's voice, the potential for increased reading performance on very small displays, and the ability to communicate in new ways. These advantages have been largely unexploited because the technological tools needed to make kinetic typography easily accessible to both designers and the general public have only begun to be developed. This project explores the nature of tools that enhance human creativity in the context of generating kinetic text. The impact of this work will reach well beyond kinetic typography, with implications for understanding the design process, emotional communication, and creativity. This research will extend our basic knowledge of communication and information transfer, and give us a foundation for understanding and creating kinetic typography tools, with long-term implications for work in design schools and training environments.

这个项目通过开发工具来增强文本的基本媒介的表达能力，这些工具在生成动态排版的同时提高了人们的创造力。传统的静态排版形式可以随着时间和运动而增强，以便随时间操纵文本显示的位置、大小、颜色、形状和其他属性。这种新的动态排版提供了许多潜在的优势：能够传达说话者的情感内容和声音质量，有可能在非常小的显示器上提高阅读性能，以及能够以新的方式进行交流。这些优势在很大程度上没有被利用，因为使动态排版容易为设计师和普通公众所用所需的技术工具才刚刚开始开发。这个项目探索了在生成动态文本的背景下提高人类创造力的工具的性质。这项工作的影响将远远超出动态排版，并对理解设计过程、情感交流和创造力产生影响。这项研究将扩展我们关于沟通和信息传递的基本知识，并为我们理解和创建动态排版工具奠定基础，对设计学校和培训环境中的工作具有长期影响。