Rapid Response: Spreading The Word About Japan's Earthquake, Tsunami And Nuclear Crisis

PBS NewsHour的制片人麦克尼尔·莱勒制作公司获得了一笔快速拨款，用于报道由于日本发生的意外和灾难性的地震、海啸和核危机而进行的研究。由经验丰富的制片人和记者组成的团队将制作至少8个片段用于广播，以及大量在线材料。所有故事都将围绕科学家(地球物理学家、海洋学家)和工程师(结构、地震、民用、核能)以及社会科学家以及他们在灾难发生后所做的工作展开。在线材料将包括博客和仅限网络的视频报道，它们将提供内容以扩大广播覆盖面。报道内容不仅包括日本正在学习的知识，还包括这些知识将如何影响美国的地震、海啸、核工程和科学，以及社会影响研究。NewsHour将通过定期在Facebook、Twitter、YouTube、UStream和Discus等社交媒体上发布故事来鼓励用户参与。在线/直播记者哈里·斯雷尼瓦桑将对处于相关研究前沿的科学家进行网络独家采访。每月能接触到17万名教育工作者的网站NewsHour Extra将利用其每日视频剪辑工具上的科学报道，为教育工作者提供资源和教案，帮助启动与学生就正在进行的故事提出的科学、环境和工程问题的讨论。PBS新闻小时的覆盖面很大。PBS NewsHour每周有五个晚上在全国超过315个PBS电视台播出，还可以通过在线、部分市场的公共广播和播客收看。全国每日广播约有110万观众，2011年1月，在线新闻小时访问者达到540万每月页面浏览量。The NewsHour公共广播每天平均有6.3万名美国听众收听。在美国以外，美国军队电视台可以向全世界超过80万名美国军方和国务院人员收看PBS NewsHour的电视广播。此外，加拿大、澳大利亚、日本和欧洲、亚洲、非洲和拉丁美洲的观众通过各种频道和卫星服务收看这项服务。根据该奖项产生的交付成果将在NewsHour网站上合并，在那里他们将创建这些资源的永久记录。

MacNeil Lehrer Productions, producer of the PBS NewsHour, is awarded a RAPID grant to cover the research that is ongoing as a result of the unanticipated and disastrous earthquake, tsunami and nuclear crisis in Japan. The team of experienced producers and correspondents will produce at least 8 segments for broadcast, along with extensive material for online. All the stories will revolve around scientists (geophysicists, oceanographers) and engineers (structural, seismic, civic, nuclear) as well as social scientists and the work they are doing in wake of the disaster. The online material will include blogs and web-only video reports that will deliver content to augment broadcast coverage. The coverage will include not only what is being learned in Japan but how that knowledge will impact earthquake, tsunami and nuclear engineering and science, as well as social impact studies, in the United States. The NewsHour will encourage user engagement through regular posting of stories on social media outlets, including Facebook, Twitter, YouTube, UStream and Discus. The online/on-air correspondent Hari Sreenivasan will conduct web-exclusive interviews with scientists on the forefront of the related research. The NewsHour Extra, the website that reaches 170,000 educators per month, will use the science coverage on its Daily Video Clip Tool to provide educators resources and lesson plans to help initiate discussions with students about the science, environmental and engineering issues raised by the on-going story.The reach of the PBS NewsHour is significant. PBS NewsHour is seen five nights a week on more than 315 PBS stations across the country and is also available online, via public radio in select markets and via podcast. The national daily broadcast delivers an audience of approximately 1.1 million viewers and the Online NewsHour visitors reached 5.4+ million monthly page views in January 2011. The NewsHour public radio broadcasts reach an average of 63 thousand listeners daily across the U.S. Outside the U.S., the PBS NewsHour television broadcast is available on the American Forces Television to more than 800,000 U.S. military and State Department personnel around the world. In addition, audiences across Canada, Australia, Japan and Europe, Asia, Africa and Latin America tune into the service via various channels and satellite services. The deliverables produced under this award will be consolidated on the NewsHour website where they will create a permanent record of these resources.