Popular Socialism Put to the Test: How Illustrated Periodicals of the GDR Address the ‚Turnaround‘.

该项目的重点是民主德国的图文并茂的期刊如何应对“翻身”和之后的一段时期。它询问他们是如何改变的，在严重的政治、社会和文化结构调整中，他们提出了什么样的思想和看法，以及提供了什么形式的指导。在目前的研究状态下，该项目具有探索性的特点。因此，对三种截然不同的期刊的分析将说明其研究问题的范围。选择这些例子是因为它们有广泛的格式选择：NBI(Neue Berliner Illustrierte，1945-1991)作为面向具有广泛兴趣的大众受众的传统周刊，配有两本特别有趣的杂志：The Armeerundschau(1956-1990)，一方面是一本有价值的指南，是为军人及其家人提供娱乐和信息的媒介；另一方面是电影明镜，提供关于电影和电视的混合投稿。为了为分析这些期刊的社会主义后期性质打下良好的基础，从1985年开始了调查期。只有在此基础上，才能评估民主德国在解散过程中期刊的变化情况。该项目将传播学和知识史的不同观点与当前的期刊和杂志研究联系起来，将插图期刊视为具有认识论意义的新闻活动的一种具体形式。它们是由规则和惯例决定的，这些规则和惯例适合于调节和协调两方面的需求：支持社会主义社会的发展(印刷媒体的政党政治概念)，以及继续和修改插图周刊的传统(印刷体裁的历史)。这就产生了一本通俗的杂志--《社会主义》，它将社会主义的概念化赋予了杂志自身的中庸之道，同时又处于国家控制之下。重点分析了该期杂志的混杂性和周期性。在这里，该项目旨在探索大众社会主义中存在的基本认知模式，以及它的内部紧张关系及其在变化时代的爆发。在这样做的过程中，该项目将民主德国的流行杂志确定为模范、后期社会主义、翻身以及之后时期的重要工具。这将是对东德晚期社会主义和东德转型复杂动力的更有区别的考虑的一个根本性贡献。

The project focuses on how illustrated periodicals of the GDR dealt with the ‚turnaround‘ and the period afterwards. It asks how they changed, what kind of thinking and perception and what forms of guidance they offered in the middle of grave political, social and cultural restructuring. At the current state of research, the project has an exploratory character. Accordingly, the analysis of three quite different periodicals will illustrate the range of its research question. These examples are specifically chosen for their wide range of format options: The NBI (Neue Berliner Illustrierte, 1945-1991) as a traditional weekly for a mass audience with a wide range of interests is accompanied by two special interest magazines: the armeerundschau (1956-1990) on the one hand, which presents itself as a valuable guidebook and as a medium for entertainment and information for army servicemen and their families, and by the filmspiegel on the other hand, which offers a mixture of contributions on film and TV. In order to build a good foundation for analyzing the periodicals’ late socialist character the period of investigation begins in 1985. Only on this basis it is possible to assess how the periodicals change when the GDR was in the process of being dissolved. The project links diverse perspectives from communication science and the history of knowledge to the current periodical and magazine studies to consider illustrated periodicals as a specific form of journalistic activity with epistemic implications. They are determined by rules and routines suitable for the moderation and coordination of a twofold demand: to support the development of the socialist society (party political concept of print media) and to continue and modify the tradition of illustrated weeklies (history of a print genre). This gives rise to a ‚popular magazine-socialism‘ which delegates the conceptualization of ‚socialism‘ to the magazine’s own mediality while being under state control. The focus lies on the analysis of the issue’s mixed character and the magazine’s periodicity. Here the project intends to explore the fundamental epistemic modes of perception, orientation, and valuation that reside within the popular socialism and also about its inner tensions and their outbreak in times of change. In doing so the project identifies the GDR’s popular magazines as important tools for modelling ‚late socialism‘, ‚turnaround‘ and the period afterwards. It will be a fundamental contribution to a more differentiated consideration of the GDR’s respectively East Germany’s late socialism and the complex dynamics of the ‚turnaround‘‘.