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The Quantitative Analysis of Recycling Behavior Based on Rational Choice Theory

基于理性选择理论的回收行为定量分析

基本信息

批准号：
10610159
负责人：
UMINO Michio
金额：
$ 1.92万
依托单位：
Tohoku University
依托单位国家：
日本
项目类别：
Grant-in-Aid for Scientific Research (C)
财政年份：
1998
资助国家：
日本
起止时间：
1998 至 2000
项目状态：
已结题

项目摘要

Why do some people do not carry out recycling behavior regardless of their pro-environmental attitude? This is the question we have investigated in this research. Based on rational choice theory, we have presented some hypothetical mechanisms for non-recyclers to justify their own anti-environmental behavior.Then, these hypotheses, together with others on recycling attitude and behavior, were empirically tested. We have conducted questionnaire survey in Sendai City, Miyagi Prefecture and get the response from 1026 randomly selected sample of citizens who usually do household duties : the response rate was 85.5%.Examining justification strategies originally proposed by Diekmann and Preisendofer, we have pointed out the ambiguity of three justification strategies and clarified the notion of each strategies and the relations among them. Then, these theoretical endeavor were put into empirical research. What we have found were as follows : In terms of factor analysis, we found two components of recycling behavior : low-cost recycling and high-cost recycling. We also found the reasons why they do not make recycles and the factors which influence to each of the reasons.We have also examined the mechanism how the recycling behavior of focal person is affected by the form of utility function and the perceived ratio of recyclers. The influence of regional mobility was also examined to find the latent effect of educational career.

为什么有些人不管他们的环保态度如何，都不进行回收行为？这是我们在这项研究中调查的问题。基于理性选择理论，我们提出了一些非回收者为其反环境行为辩护的假设机制。然后，对这些假设以及其他关于回收态度和行为的假设进行了实证检验。我们在宫城县仙台市进行问卷调查，随机抽取1026名经常做家务的市民进行问卷调查，回复率为85.5%。通过对Diekmann和preisendorfer最初提出的辩护策略的考察，我们指出了三种辩护策略的模糊性，并阐明了每种辩护策略的概念以及它们之间的关系。然后，将这些理论成果运用到实证研究中。研究发现：在因子分析方面，我们发现了回收行为的两个组成部分：低成本回收和高成本回收。我们还发现了他们不进行回收利用的原因以及影响每个原因的因素。我们还考察了焦点人的回收行为受效用函数形式和回收者感知比例的影响机制。研究区域流动的影响，发现教育生涯的潜在效应。