Effectiveness of Social Media in Organizational Communication

本文提出了一种基于自生概念的知识战略螺旋式上升理论框架，用以研究社交媒体在组织传播中的有效性。讨论了该方法的有效性，有助于了解现实情况，制定政策，利用指数、模型和信息系统的开发，以及模拟和推荐系统的实施。此外，从政策和实施两方面讨论了信息安全的促进。这些科技成果在国际国内学术会议上发表和交流。

Strategic upward spiral of knowledge based on a concept of auto-genesis is proposed as a framework for the effectiveness of social media in organizational communication. The effectiveness are discussed for understanding the reality and for formulating the policy, employing the development of indexes, models, and information systems, and the implementation of simulations and recommender systems. Moreover, the promotions of information security are discussed with respect to the policy and the implementation. These scientific and technical findings are published and exchanged at the international and domestic academic meetings.