Geoblocking, circumvention and the organisation of digital media markets

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Digital content portals including iTunes, Hulu, Netflix and BBC iPlayer use geoblocking to restrict access in certain markets. Australian consumers are increasingly finding ways to circumvent such restrictions. This project aims to investigate how geoblocking and geoblocking circumvention are shaping digital media consumption in Australia. It will offer rigorous analysis of an emerging transnational media practice, and what it means for audiences, producers and regulators. This project endeavours to advance the understanding of digital content flows and inform media policy in a volatile regulatory environment.