The Hidden Screen Industries

隐藏屏幕行业

基本信息

  • 批准号:
    AH/V015656/1
  • 负责人:
  • 金额:
    $ 3.05万
  • 依托单位:
  • 依托单位国家:
    英国
  • 项目类别:
    Research Grant
  • 财政年份:
    2021
  • 资助国家:
    英国
  • 起止时间:
    2021 至 无数据
  • 项目状态:
    已结题

项目摘要

This is a proposal to establish an AHRC funded research network to develop a new framework for studying the UK's screen industries which includes sectors under-represented in scholarship and policy. The project will contribute to the AHRC Digital Transformations in the Arts and Humanities theme by exploring the curation and conservation of ephemeral digital screen industries and the question of identity and 'other' in culturally influential screen industries such as advertising. It also connects to the AHRC's Creative Industries Clusters' Programme and Creative Economy research, and has been designed to foster a new research agenda to contribute to these programmes of scholarship. The network would extend over a period of 12 months from November 2021. The UK doesn't have a screen industry. It has many screen industries. Beyond the familiar worlds of the feature film and broadcast television sit many more sectors - the sectors that make music video, screen advertising, fashion film and branded content, those that produce corporate, government, NGO and medical video. These sectors are at least as creative artistically, and at least as productive economically, as those that produce more 'mainstream' media. Yet, compared to those, they are hidden screen industries. They may produce thousands of moving image works every year, playing every possible role (often through online distribution) in the personal, professional and cultural lives of viewers in Britain and abroad, but those who produce them are rarely if ever factored into either public policy for, or cultural appreciation of, Britain's creative industries. Moreover, their heritage is deep, arguably deeper than the less hidden sectors. Many of these forms of moving image content are deeply rooted in the earliest filmmaking, produced from the late 19th century, and the rich output of generations of brilliant filmmakers working across the 20th century in such fields as cinema and TV advertising, industrial documentary and public information film constitute a vast proportion of our moving image archives' holdings. This ground-breaking network will begin the essential task of joining these dots, by bringing together contemporary creative practitioners and their trade bodies with academics and policy makers, historians and archivists in a series of focus groups at the British Film Institute and panel discussion at UWL to debate and dissect key questions about future research agendas, archival preservation and public engagement. Their discussions will collate expert knowledge of the industrial structures, economic drivers and impacts, and demographic makeup of these hidden screen industries and expose it to critical challenges and public-interest questions about curatorial preservation, de-colonialising the archives, ensuring democratic access, accountability and public scrutiny of these hidden sectors. Pooling these insights and preliminary answers to pressing questions, the network aims to identify priorities for future research on many of those individual sectors, flag up urgent actions to address diversity standards and regional representation on and off screen, and suggest potential programmes of action for a new network of curators working in these sectors. It is only once its hidden screen industries have ceased to be hidden that we will have a full and accurate grasp of what filmmaking in Britain was, is and will go on to be. By first synthesising current knowledge, then feeding much future research, this research network intends to have a profound impact on both screen studies and screen practice, one that may be felt for many years to come.
这是一项建立一个AHRC资助的研究网络的建议,以开发一个新的框架,用于研究英国的屏幕行业,其中包括在奖学金和政策中代表性不足的部门。该项目将有助于AHRC的艺术和人文主题的数字化转型,探索短暂的数字屏幕行业的策展和保护,以及在文化上有影响力的屏幕行业,如广告的身份和“其他”的问题。它还与澳大利亚人权委员会的创意产业集群方案和创意经济研究相联系,旨在促进新的研究议程,为这些奖学金方案做出贡献。该网络将从2021年11月起延长12个月。英国没有屏幕行业。它有许多屏幕行业。除了熟悉的故事片和广播电视领域,还有更多的行业--制作音乐视频、屏幕广告、时尚电影和品牌内容的行业,以及制作企业、政府、非政府组织和医疗视频的行业。这些部门至少在艺术上具有创造性,至少在经济上具有生产力,就像那些生产更多“主流”媒体的部门一样。然而,与这些相比,它们是隐藏的屏幕行业。他们每年可能会制作成千上万的电影作品,在英国和海外观众的个人,职业和文化生活中扮演各种可能的角色(通常通过在线发行),但那些制作他们的人很少被纳入英国创意产业的公共政策或文化欣赏中。此外,它们的遗产很深,可以说比不那么隐蔽的部门更深。许多这些形式的运动图像内容深深植根于最早的电影制作,从19世纪后期产生的,以及跨越20世纪在电影和电视广告,工业纪录片和公共信息电影等领域工作的几代杰出电影制片人的丰富产出构成了我们的运动图像档案馆馆藏的很大一部分。这个突破性的网络将开始加入这些点的基本任务,通过汇集当代创意从业者和他们的贸易机构与学者和政策制定者,历史学家和档案管理员在一系列的焦点小组在英国电影学院和小组讨论在UWL辩论和剖析有关未来的研究议程,档案保存和公众参与的关键问题。他们的讨论将整理有关这些隐藏屏幕行业的产业结构,经济驱动力和影响以及人口构成的专业知识,并将其暴露于策展保护,去殖民化档案,确保这些隐藏部门的民主访问,问责制和公众监督的关键挑战和公共利益问题。该网络汇集了这些见解和对紧迫问题的初步回答,旨在确定未来对许多这些个别部门进行研究的优先事项,呼吁采取紧急行动,以解决屏幕内外的多样性标准和区域代表性问题,并为在这些部门工作的新策展人网络提出潜在的行动方案。只有当隐藏的电影产业不再隐藏时,我们才能全面准确地了解英国电影制作的过去、现在和将来。通过首先综合当前的知识,然后为未来的研究提供更多的信息,这个研究网络打算对屏幕研究和屏幕实践产生深远的影响,这可能会在未来的许多年里感受到。

项目成果

期刊论文数量(1)
专著数量(0)
科研奖励数量(0)
会议论文数量(0)
专利数量(0)
The Screen Advertising Production Industry: SIC Codes and Screen Industries Mapping
屏幕广告制作行业:SIC 代码和屏幕行业映射
  • DOI:
    10.3998/mij.100
  • 发表时间:
    2022
  • 期刊:
  • 影响因子:
    0
  • 作者:
    Caston E
  • 通讯作者:
    Caston E
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Emily Caston其他文献

How long is a good story? Compressed narratives in British screen advertising since 1955
‘Kick, Bollocks and Scramble’: An Examination of Power and Creative Decision-Making in the Production Process During the Golden Era of British Music Videos 1995–2001
“Kick、Bollocks 和 Scramble”:1995-2001 年英国音乐录影带黄金时代制作过程中权力和创意决策的检验
Hai Karate and Kung Fuey: Early Martial Arts Tropes in British Advertising
空手道和功夫:英国广告中的早期武术比喻
  • DOI:
  • 发表时间:
    2020
  • 期刊:
  • 影响因子:
    0
  • 作者:
    Sally Chan;Emily Caston;Maddie Ohl;S. Nixon
  • 通讯作者:
    S. Nixon
Dossier: Screen Advertising. Introduction
档案:屏幕广告。
A model for teaching in a museum setting using art education and art appreciation as the education and subject area components
使用艺术教育和艺术欣赏作为教育和学科领域组成部分的博物馆环境教学模型
  • DOI:
  • 发表时间:
    1987
  • 期刊:
  • 影响因子:
    0
  • 作者:
    Emily Caston
  • 通讯作者:
    Emily Caston

Emily Caston的其他文献

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{{ truncateString('Emily Caston', 18)}}的其他基金

Dancing, Drawing, and Dreaming: Presenting Fifty Years of British Music Video innovation on the global stage.
舞蹈、绘画和梦想:在全球舞台上展示英国音乐视频五十年的创新。
  • 批准号:
    AH/P01321X/1
  • 财政年份:
    2017
  • 资助金额:
    $ 3.05万
  • 项目类别:
    Research Grant

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