Research Cluster on Innovative Media for a Digital Economy

数字经济创新媒体研究集群

• 批准号: EP/G001979/1
• 负责人: Marina Denise Anne Jirotka
• 金额: $ 24.06万
• 依托单位: University of Oxford
• 依托单位国家: 英国
• 项目类别: Research Grant
• 财政年份: 2008
• 资助国家: 英国
• 起止时间: 2008 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=EP%2FG001979%2F1
• 关键词: Research; Cluster; Innovative; Media; Digital

Recent developments in Social Technology Systems (STS) such as, YouTube, Second Life, Wikipedia, Facebook, Flickr, Freecycle and eBay have shown the potential for users to develop and maintain networks of contacts and information resources. They also allow users to generate and transform multimedia content that they have produced themselves, and even to participate in collaborative ventures including commercial activities. Through what are technologically quite simple systems, people have shown a capacity and willingness to engage, participate and collaborate with others to create extensive and innovative resources. They are developing living and digital economies, although it is unclear how these relate to our conventional understandings of markets, and models of production and consumption. The emergence of further capabilities made available through mobile and pervasive devices, offer the potential of further extending the Digital Economy, not only for the general user to engage in social activities but also to extend and transform the ways people interact with and within organisations.In this research cluster, we wish to investigate these emergent practices, the capabilities of STS technologies, and explore how we can develop understandings of services, exchange and interaction that benefit the whole of the UK economy. We will survey existing research, and develop a novel research agenda that aims to change how we understand the role of new media and how we can shape innovative service and technology development. In order to ground the discussion in concrete examples, we will focus on the three key identified in the Digital Economy programme: healthcare, transportation and the creative industries. The cluster will be organised around a series nine open events where we will utilise a number of innovative techniques to develop a novel programme of research. These meetings will be of different kinds and duration: Context Setting Workshops will seek to identify opportunities, challenges, barriers and possibilities for innovative media in the three key sectors, then discussing the research issues that these raise. Expert Modelling Workshops are where those in the cluster concerned with current concepts, theories and methods will come together to begin to shape the agenda, clarifying the shortcomings of current research, and identifying ways in which disciplines can collaborate to address these. The Working Group Meeting will also suggest two or three exploratory exercises that can be undertaken within collaborating stakeholder organisations to clarify problematic topics. These exercises will serve as shared motivating examples to develop scenarios and to draw upon when developing research proposals. Scenario Workshops will develop scenarios for all three sectors. The project will conclude with a Final Showcase event where the research agenda will be presented to the wider academic community. Digital economies are complex systems with interdependencies between technology, social practice, policy, material infrastructures and more. To develop a programme of research and scenarios to inform innovation we require a unique combination of diverse research backgrounds, We combine experience in software engineering, the design and use of novel technologies, service design, the understanding of workplace and organisational activities, and the operation of markets. The cluster participants have been at the forefront of developing concepts, methods and theories for understanding the development, use and deployment of new technologies and media from a variety of different perspectives. We have participation from: the Universities of Oxford, Kings College London, Lancaster, Edinburgh, Goldsmith's College London, Nottingham, University College London, Sussex; and commercial and public organisations including BT, Orange, tangerine, AIG, KorteQ, NHS Direct, Dept of Transport.

社会技术系统（STS），如YouTube，第二人生，维基百科，Facebook，Flickr，Freecycle和eBay的最新发展已经显示出用户开发和维护联系人和信息资源网络的潜力。它们还允许用户生成和转换他们自己制作的多媒体内容，甚至参与包括商业活动在内的合作企业。通过技术上相当简单的系统，人们表现出了与他人接触、参与和合作以创造广泛和创新资源的能力和意愿。他们正在发展生活和数字经济，尽管目前还不清楚这些与我们对市场的传统理解以及生产和消费模式的关系。通过移动的和普及设备提供的进一步功能的出现，提供了进一步扩展数字经济的潜力，不仅为普通用户参与社会活动，而且还扩展和改变人们与组织和组织内部互动的方式。在这个研究集群中，我们希望调查这些新兴的实践，STS技术的能力，并探讨我们如何发展对服务、交流和互动的理解，使整个英国经济受益。我们将调查现有的研究，并制定一个新的研究议程，旨在改变我们如何理解新媒体的作用，以及我们如何塑造创新服务和技术发展。为了使讨论以具体的例子为基础，我们将重点关注数字经济计划中确定的三个关键领域：医疗保健、交通运输和创意产业。该集群将围绕一系列九个开放活动组织，我们将利用一些创新技术来开发一个新的研究计划。这些会议将有不同的类型和持续时间：背景设定研讨会将寻求确定三个关键部门的创新媒体的机会，挑战，障碍和可能性，然后讨论这些问题提出的研究问题。专家建模研讨会是那些在集群中关注当前的概念，理论和方法将走到一起，开始塑造议程，澄清当前研究的缺点，并确定学科可以合作解决这些问题的方式。工作组会议还将提出两到三个探索性的练习，可以在合作的利益相关者组织内进行，以澄清有问题的主题。这些练习将作为共同的激励性例子，以制定情景，并在制定研究提案时加以利用。情景研讨会将为所有三个部门制定情景。该项目将以最后的展示活动结束，研究议程将提交给更广泛的学术界。数字经济是一个复杂的系统，技术、社会实践、政策、物质基础设施等相互依赖。为了开发一个研究和方案，以告知创新，我们需要不同的研究背景的独特组合，我们结合联合收割机在软件工程，设计和使用新技术，服务设计，工作场所和组织活动的理解经验，以及市场的运作。专题组的参与者一直站在发展概念、方法和理论的最前沿，从各种不同的角度理解新技术和媒体的发展、使用和部署。我们的参与来自：牛津大学、伦敦国王学院、兰开斯特大学、爱丁堡大学、伦敦金匠学院、诺丁汉大学、伦敦大学学院、苏塞克斯大学;以及商业和公共机构，包括英国电信、橙子、英国电信、AIG、KorteQ、NHS Direct、运输部。