Global Competitive Advantage based on Innovation of Complex Technology

摘要本研究旨在探讨复杂技术产业竞争优势的全球策略。该研究对汽车电子和移动电信两个行业进行了深入的案例研究。从案例研究中，我们确定了共识标准的开放活动，如标准制定联盟和论坛，作为构建全球商业生态系统和增加公司在全球市场竞争优势的关键战略工具。

The purpose of this study is to explore the global strategy for competitive advantage in the industries of complex technology. The study conduct in-depth case studies of two industries: automotive electronics and mobile telecom. From the case studies, we identify open activities for consensus standards, such as standard-setting consortium and forums, as the key strategic tool for building global business ecosystem and increase the firm’s competitive advantage in the global market.