CaSMa: Citizen-centric approaches to Social Media Analysis

互联网的普及到我们日常生活的几乎每个方面，刺激了一组充满活力和不断扩大的系统的发展，以支持通过一系列互联网连接设备进行社交互动。通常统称为社交媒体，这组应用程序和服务正在经历一个高度不稳定和动态的增长，因为社会的形状，并通过这些新功能的出现塑造。这些系统的用户数量庞大，使用社交媒体的人也多种多样，这使得社交媒体作为洞察和理解人类行为的手段立即具有吸引力。为了获得洞察力和理解，研究人员利用了各种数据分析技术和各种社会科学学科。例如，这些已被用于自动获得用户的个性特征，预测甚至影响社会结果，并提供关键社会事件的帐户（例如伦敦骚乱，阿拉伯之春）。虽然基于人类行为产生的“大数据”的出现越来越被认为是一项重要的商业和社会资产，公众对利用这些数据的关注越来越多。在地平线数字经济中心开展的工作的基础上，我们将为社会科学开发一套服务和设施，使研究人员能够利用社交媒体和相关的人类数据，以符合道德的方式深入了解人类行为。为此，我们将密切配合新工具和设施的开发与一系列的社会科学探索，使用新兴的工具，并以迭代的方式开发它们。由此产生的工具和设施将通过一系列讨论其使用的大师班活动介绍给更广泛的社会科学界。迭代改进和发布的过程将由一系列道德和政策辩论来补充，以详细说明人类数据的处理。

The spread of the Internet into nearly every aspect of our daily lives has stimulated the growth of a vibrant and expanding set of systems to support social interaction via a range of internet connected devices. Often collectively referred to as social media this set of applications and services are undergoing a highly unstable and dynamic growth as society shapes and is shaped by the emergence of these new capabilities. The sheer volume of users of these systems and the diversity of people using social media make it immediately appealing as means of gaining insight and understanding into human behaviour. To gain insight and understanding researchers have exploited a variety of data analytic techniques and from a variety of social science disciplines. These have been used, for example, to automatically derive users' personality traits , predict and even influence societal outcomes , and to provide accounts of critical societal events (e.g. the London Riots , the Arab Spring ). While the emergence of 'big data' that has been generated on the basis of human behaviour is increasingly being recognized as a major business and societal asset, there is a growing public concern over the exploitation of such data.Building on the work carried out in the Horizon Digital Economy hub we will develop a set of services and facilities for the social sciences that will allow researchers to draw upon social media and associated human data to gain insights into human behaviour in a manner that is ethically sound. To this end we will closely align the development of new tools and facilities with a series of social science explorations that use the emerging tools and develop them in an iterative manner. The resulting tools and facilities will be introduced to the broader social science community through a series of master classes events that will discuss their use. The process of iterative refinement and release will be complemented by a series of ethical and policy debates to elaborate the handling of Human Data.