Partially Representing the Military, War and Violence? A Visual and Discursive Analysis of the British Army's Self-Representation on Social Media

军方利用社交媒体进行公众宣传，为当代军事力量提供了关键的、未经探索的见解。这项研究将分析英国军队如何利用社交媒体，现在是一个重要的社会机构，积极融入英国生活。其目的是通过询问军队的社交媒体平台，促进关于军事力量和外联性质的辩论，并促进改善公众参与和军事问责制。

The military's use of social media for public outreach provides critical, unexplored insights into contemporary military power. This research will analyse how the British Army is exploiting social media, now an essential social institution, to situate itself positively within British life. The aim is to contribute to debates about the nature of military power and outreach and facilitate improvements in public engagement and military accountability by interrogating the Army's social media platforms.