Emerging Product Perceptions and Use among African-Americans

描述（由申请人提供）：非裔美国人比任何其他种族/族裔群体承担更大的烟草相关疾病和经济负担。近年来，非裔美国青年的烟草使用率有所增加，而其他种族/族裔群体的使用率则保持稳定或下降。人们对新的和新兴的烟草产品在这一人群中的影响和使用情况知之甚少，但非裔美国青年中雪茄和小雪茄使用量的增加表明，新一波烟草产品正在向本已脆弱的群体推销。推断非裔美国青年中风险较高的亚组的烟草产品使用模式可以告知FDA可能抑制特定产品营销或限制产品销售的监管行动。本研究旨在研究烟草产品使用的模式，这些模式可能会暴露非洲裔美国青年中特定的高风险亚组。此外，我们还将研究广告曝光和对这些新兴产品的认知对使用模式的影响。为了响应PAR-12- 268，该提案将解决研究领域#1：了解烟草产品的多样性，这是NIH/FDA和烟草产品中心（CTP）优先考虑的问题，以帮助制定和评估与该研究领域有关的法规，并保护公众健康。我们将在非洲裔美国青年中研究这些目标，因为这个少数民族人口中与烟草有关的健康差异，特别是因为这个群体对这些新产品和新兴产品的快速吸收。该项目将实现以下目标：1。使用以人为本的技术，确定是否存在不同类别的非洲裔美国人烟草使用者，可能表明高风险群体;这一目标将解决研究重点#3和7; 2。描述营销暴露的影响，对烟草产品的风险和态度的看法，以及使用调味产品对非裔美国青年烟草使用模式的影响;这一目标将解决研究重点#4和7;区分非洲裔美国青年的烟草使用模式将阐明预防，戒烟，和监管行动，以遏制这一脆弱和不成比例的目标人群的消费。

DESCRIPTION (provided by applicant): African-American populations bear greater tobacco-related disease and economic burdens than any other racial/ethnic group. In recent years, African-American youth showed increases in tobacco use while other racial/ethnic groups showed steady or declining rates of use. Little is known about the impact and use of new and emerging tobacco products in this population but the rise in little cigar and cigarillo use among African- American youth is indicative of a new wave of tobacco products being marketed to an already vulnerable group. Patterns of tobacco product use that infer higher risk subgroups among African-American youth can inform the FDA on regulatory action that may curb marketing of particular products or restrictions in how the products are sold. This study proposes to examine patterns of tobacco product use that may expose particular high-risk subgroups among African-American youth. Furthermore, we will examine the effect of ad exposure and perceptions surrounding these new and emerging products on patterns of use. In response to PAR-12- 268, this proposal will address Research Area #1: Understanding the diversity of tobacco products, as prioritized by the NIH/FDA and the Center for Tobacco Products (CTP) to help develop and evaluate regulations pertaining to this research area and to protect public health. We will examine these aims among African-American youth because of the existing tobacco-related health disparities in this ethnic minority population and because of the rapid uptake of these new and emerging products in this group in particular. This project will address the following aims: 1. Using person-centered techniques, determine whether there exist distinct classes of African-American tobacco users that might indicate high-risk groups; This aim will address Research Priorities #3 and 7; 2. Delineate impact of marketing exposure, perception of risk and attitudes toward tobacco products, and use of flavored products on patterns of tobacco use among African-American youth; This aim will address Research Priorities #4 and 7; Distinguishing patterns of tobacco use among African-American youth will elucidate strategies for prevention, cessation, and regulatory action needed to curb consumption among this vulnerable and disproportionately targeted population.