Personalized user profiling for individualized wellness programs

企业健康计划为员工和公司提供的高潜在价值正在推动对健康计划管理新方法的需求。工作场所健康计划通常会吸引已经活跃的员工，并努力吸引保险利用率较高的普通员工。通常，员工报告说，最大的障碍是缺乏时间、缺乏动力和缺乏精力。因此，健康门户需要个性化、易于使用和吸引人，以确保使用量不会随着时间的推移而减少。这个项目涉及创建一个个性化的用户概况系统来解决这些问题，通过向在线健康计划的用户提供与他们不断变化的需求、目标、偏好和行为相匹配的内容和动机。

The high potential value that corporate wellness programs offers, both for both employees and companies, are pushing the need for new approaches to wellness program management. Worksite wellness programs often engage the already-active employee and struggle to engage the average employee who has high insurance utilization. Often, employees report that the biggest barriers are lack of time, lack of motivation and lack of energy. Thus, wellness portals need to be personalized, easy to use and engaging, in order to ensure that usage does not dwindle over time. This project concerns the creation of a personalized user profiling system to address these issues, by providing the users of online wellness programs both with the content and the motivation that matches their evolving needs, goals, preferences, and behaviours.