Research on visual effect and sensuous effect of color in life environment as media

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We examined effect of a color which transmits meaning and gives comfortableness in clothing, foods, and living. Objects of the examination were attractiveness of fashion color, relationship between taste of foods and their color, living color and sensation of sight. Subject's eye movement to stimulus shown on the monitor about these issues was measured, and analysis of the subject's eyes was conducted. We showed then that the visual information about food, clothing and living in consideration of color comfortableness contributes to the improvement of quality of life in various living scenes of people.