Research on Effective Management of "Cleantech" Startups

2012年12月，作为三年研究项目的总结，我们出版了《变化世界中的增长战略：绿色浪潮》一书。在这本书中，我们命名为“绿色拉什”的情况下，许多公司从各个领域聚集到新的市场，这是“清洁技术”通过创造协同效应与其他公司在市场上。我们可以发现，绿色拉什不同于其他普通企业，它是在近十年来世界经济全球化的过程中成长起来的。区别在于以下三点：1）经济增长对绿色热潮不一定是好事，2）中央和有效的制度有时对可持续商业是坏事，3）强有力的监管有助于创造和支持新业务。由于市场上创业公司创造的关于绿色热潮和创新的研究将有助于经济增长，我们相信这对学术界和真实的世界都有重要意义。

As a summary of the three-year research project, we published a book “Growth Strategy in a Changing World: Green Rush” in December, 2012. In this book, we named “Green Rush” to the situation that many companies from various fields gather into new markets, which are “Cleantech” by creating synergy with other companies in the market. We can find that Green Rush is different from other ordinary businesses which grew in the process that world economy has become globalized in the last decade. The differences are the following three points: 1)Economic growth is not necessarily good thing for Green Rush, 2)Central and effective system is sometimes a bad thing for sustainable business, 3)Strong regulation can be helpful for creating and supporting new businesses.Since the research on Green Rush and innovation which are created by startup firms in the market will contribute to economic growth, we believe that it is significant for both academic and real world.