The impact of gambling advertising, promotions, and sponsorship on children

该项目旨在提供新的、信息丰富的定性数据，旨在预防和减少儿童在体育运动中接触赌博广告、促销和赞助(差距)。它使用了一个商业健康决定因素框架，该框架调查了行业机制对健康结果的影响。它从三个角度探讨了这个问题--儿童、体育组织和政策制定者。该项目将通过提供关于赌博产业营销战略在体育领域的影响、与赌博政策相关的决策过程的重要证据，并确定用于改进战略以防止差距对儿童产生负面影响的杠杆点，从而产生重大的政策效益。

This project aims to provide new and informative qualitative data aimed at preventing and reducing children’s exposure to gambling advertising, promotion and sponsorship (GAPS) in sport. It uses a Commercial Determinants of Health Framework which investigates the impact of industry mechanisms on health outcomes. It explores this issue from three perspectives - children; sporting organisations; and policy makers. The project will have significant policy benefits by providing important evidence about the impact of gambling industry marketing strategies within sport, the decision making processes associated with gambling policy, and identifying leverage points for improving strategies to prevent GAPS from having a negative impact on children.