Development of digital recruitment tool to match UK unemployed to farms experiencing labour shortage as a result of Covid 19

开发数字招聘工具，将英国失业者与因 Covid 19 导致劳动力短缺的农场进行匹配

• 批准号: 57589
• 金额: $ 9.54万
• 依托单位: CROPDESK TECHNOLOGIES LIMITED
• 依托单位国家: 英国
• 项目类别: Feasibility Studies
• 财政年份: 2020
• 资助国家: 英国
• 起止时间: 2020 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=57589
• 关键词: Development; digital; recruitment; tool; match

**Specific need:** T**he UK farming industry requires up to 90,000 seasonal workers** at peak, to grow and harvest its crops. The labour to grow our crops has, for the last 30 years, traditionally come from Eastern Europe, as seasonal migrant workers. COVID-19 restrictions on movement of people and global lockdown of transport infrastructure currently prevents them from returning. At the same time, claims for Universal Credit in the UK surged to 950,000 since the -COVID-19 lockdown. The UK is suffering job losses on a scale and speed un-precedented even after a global financial collapse. It is expected that the unemployment rate will rise from 3.9% pre pandemic to 5.2% in April, further in May and June. There is a significant potential UK workforce, likely to want to engage to resolve this key worker crisis. Providing the infrastructure needed to connect farmers with this resource is a sector priority.**Innovation:**A unique mobile recruitment app and cloud application which takes details of applicants, pre-checks them for suitability, and offers them to farm subscribers by matching answers to set questions. Employer selects which worker(s) to offer work to, using redacted data and supplies information on their farm and jobs offered. On acceptance, the worker's full details are passed directly to the employer and their contract begins. The app pushes a periodic satisfaction survey to both employee and employer which acts as a 2-way review. Employers notify the system when a contract ends.Through this PCR extension, applicants will be able to view a collated video about the job they are being offered which will be part of a growing collection of stock interviews with people actually doing various jobs over a period of time. This is innovative in that it is managing potential employees expectations in a different way than is currently available and provides greater engagement between employers and applicants and less recruitment churn.An extension will also allow the project to create and split test multiple social media campaigns to attract applicants and automate those wherever possible. This enhances potential engagement with unemployed domestic workers and increases the availability of workers for available jobs. This is innovative because it creates a more targeted and automated solution to a currently manual and protracted process.**Delivery:** Cropdesk has been operating in the technology market for 5yrs, focussing on technology, with a CEO who is a soft fruit farmer himself of over 30 years.We have multiple initial routes to market:* Through Cropdesk's customers and contacts including Berry Gardens Ltd, the UK's largest soft fruit cooperative* Through Enterprise Europe Network connections and overseas partners and the Knowledge Transfer Network, with potential sector support through the Knowledge Transfer Network* To applicants through a national social media campaign and potentially the DWP

* * 具体需求：** 英国农业在高峰期需要多达90，000名季节性工人 ** 来种植和收获作物。过去30年来，种植我们作物的劳动力传统上来自东欧，是季节性移徙工人。COVID-19对人员流动的限制和全球交通基础设施的封锁目前阻止他们返回。与此同时，自2019冠状病毒病封锁以来，英国Universal Credit的索赔人数激增至95万人。英国正在遭受失业的规模和速度，即使在全球金融崩溃之后也是前所未有的。预期失业率将由疫情前的3. 9%上升至4月的5. 2%，并于5月及6月进一步上升。英国有大量潜在的劳动力，可能希望参与解决这一关键的工人危机。提供必要的基础设施，将农民与这一资源联系起来，是一个部门优先事项。创新：** 一个独特的移动的招聘应用程序和云应用程序，它可以获取申请人的详细信息，预先检查他们的适用性，并通过将答案与设置的问题相匹配来提供给农场用户。雇主使用编辑的数据选择向哪些工人提供工作，并提供有关其农场和工作的信息。一旦被接受，工人的全部详细信息将直接传递给雇主，他们的合同开始生效。该应用程序会定期向员工和雇主推送满意度调查，这是一个双向评估。当合同结束时，雇主会通知系统。通过PCR扩展，申请人将能够查看有关他们所提供的工作的整理视频，这将是越来越多的股票面试的一部分，这些面试的人实际上在一段时间内从事各种工作。这是一项创新，因为它以一种与目前不同的方式管理潜在员工的期望，并在雇主和申请人之间提供更大的参与度，减少招聘流失。扩展还将允许该项目创建和分割测试多个社交媒体活动，以吸引申请人，并在可能的情况下自动化这些活动。这增加了与失业家庭佣工的潜在接触，并增加了工人从事现有工作的机会。这是一项创新，因为它为目前手动和旷日持久的流程创建了一个更具针对性和自动化的解决方案。交付：** Cropdesk已经在技术市场运营了5年，专注于技术，首席执行官是一个超过30年的软水果农民。我们有多种初始市场途径：* 通过Cropdesk的客户和联系人，包括英国最大的软水果合作社Berry Gardens Ltd * 通过企业欧洲网络连接和海外合作伙伴和知识转移网络，通过知识转移网络提供潜在的行业支持 * 通过全国社交媒体活动和潜在的DWP向申请人提供