The development of virtual reality ( VR ) 360° immersive content and processes for automotive design and vehicle configurators

用于汽车设计和车辆配置器的虚拟现实 (VR) 360° 沉浸式内容和流程的开发

• 批准号: 95791
• 金额: $ 29.83万
• 依托单位: DOMEBLE LIMITED
• 依托单位国家: 英国
• 项目类别: Collaborative R&D
• 财政年份: 2021
• 资助国家: 英国
• 起止时间: 2021 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=95791
• 关键词: development; virtual; reality; VR; 360

Domeble is a premium Rights Managed content and image library, licensing photographic high resolution backplates, 360° HDRI domes and VR environments, tailored towards the automotive and product visualisation sectors. We are global leading experts in the arena of 360° high-dynamic-range imaging (HDRI), this a technique used in photography to reproduce a greater dynamic range of luminosity than what is possible with standard digital imaging or photographic techniques and is a vital component in the CGI rendering processes needed to create photo realistic rendering. As experts in CGI, 3D and VR production, we support advertising agencies, automotive manufacturers, creative production studios, and artists in producing creative and technical solutions that showcase leading brands and products. Our professional quality imagery is captured and curated to facilitate the creation of beautiful post produced / rendered imagery for campaigns, advertising and automotive design. From early stage visualisation to global billboard campaigns to immersive tech, our specialist imagery is utilised at the forefront of innovation and recognised industry wide as a quality benchmark in image capture and high resolution quality.This project involves creating ground-breaking immersive VR content that will enable a step-change in the car pre-sale/sale process, the science of car design, and in the longer term enhance automotive design education and potentially many other industries that will also exploit these real-world immersive experiences.

Domeble是一个高级的版权管理内容和图像库，授权摄影高分辨率背板，360° HDRI圆顶和VR环境，为汽车和产品可视化领域量身定制。我们是360°高动态范围成像（HDRI）竞技场的全球领先专家，这是一种用于摄影的技术，可再现比标准数字成像或摄影技术更大的动态亮度范围，并且是创建照片真实感渲染所需的CGI渲染过程中的重要组成部分。作为CGI、3D和VR制作方面的专家，我们支持广告公司、汽车制造商、创意制作工作室和艺术家制作创意和技术解决方案，展示领先的品牌和产品。我们的专业质量图像被捕获和策划，以促进为活动，广告和汽车设计创建美丽的后期制作/渲染图像。从早期的可视化到全球广告牌活动再到沉浸式技术，我们的专业图像被应用于创新的最前沿，并被业界公认为图像捕捉和高分辨率质量的质量基准。该项目涉及创建突破性的沉浸式VR内容，将实现汽车售前销售/销售过程的一步变化，汽车设计的科学，从长远来看，它将增强汽车设计教育，并可能增强许多其他行业，这些行业也将利用这些现实世界的沉浸式体验。