Towards Pervasive Media

互联网与社交计算以及现在与移动和普适计算的融合正在改变我们的创意产业，从游戏到新闻业，推动新形式的融合普适媒体的出现，公众可以在其中贡献内容并消费内容，“随时随地”可用，并且越来越深入地融入我们的日常生活。然而，要获得普及媒体给我们的经济和社会带来的潜在好处，我们需要从根本上转变对这些媒体的设计、制作和体验方式的理解；目前计算机科学和工程学科中还没有这些东西，其重点主要是底层技术。然而，这种理解可以在艺术和人文学科中找到，多年来，艺术和人文学科一直在发展与文本、戏剧、电影和电视等现有媒体研究相关的理论和方法，同时深入理解人类对地点、历史和身份的体验，这些知识可以为未来的普遍媒体体验提供信息。简而言之，艺术和人文领域有丰富的研究脉络，只要我们能够弥合这些学科之间的差距，就可能从根本上改变我们设计和研究科学和工程领域普遍媒体的方法。在诺丁汉新成立的普及媒体集团内部的初步网络基础上，我们希望开展一系列活动，帮助建立一个由计算机科学、工程、艺术和人文学科的研究人员组成的新的跨学科社区，他们可以从截然不同但互补的角度共同应对新普及媒体的挑战。最初的活动（游吟诗人研究、艺术家驻场和制作节）旨在促进新的合作并促进早期想法的产生，而后续活动（可行性项目）将探索新兴想法的可行性并为未来的全面资助提出建议。我们将通过最终展示活动向潜在的学术和行业合作伙伴传播可行性研究的结果，并通过“跨文化”研讨会收集和交流我们对这种新的跨学科工作方式的看法。

The integration of the Internet with social computing and now with mobile and ubiquitous computing is transforming our creative industries, from games to journalism, driving the emergence of new forms of converged pervasive media in which the public contributes as well as consumes content, are available 'anytime and anywhere', and are ever more deeply interwoven into our daily lives. However, reaping the potential benefits of pervasive media for our economy and society requires a fundamental shift in our understanding of how such media are designed, produced and experienced; something that is not currently available within the disciplines of Computer Science and Engineering whose focus is primarily on the underlying technologies. This understanding can however, be found in the Arts and Humanities which for many years have been developing theories and methods relevant to the study of the established media of text, drama, film and television alongside deep understandings of the human experience of place, history and identity that can inform future pervasive media experiences. In short, there is a rich vein of research right across the Arts and Humanities that might fundamentally transform our approach to designing and studying pervasive media in Science and Engineering if only we could bridge the gap between these disciplines. Building upon initial networking within Nottingham's newly formed Pervasive Media Group, we wish to undertake a series of activities to help establish a new cross-disciplinary community of researchers from across Computer Science, Engineering and the Arts and Humanities who can collectively address the challenges of the new pervasive media from very different, but complementary, perspectives. Initial activities (troubadour studies, artist residencies and makefests) serve to catalyse new collaborations and facilitate early ideas generation, while subsequent activities (feasibility projects) will explore the feasibility of emerging ideas and produce proposals for future full-scale funding. We will disseminate the results of the feasibility studies to potential academic and industry partners through a final showcase event and also gather and communicate our reflections on this new style of cross-disciplinary working though a 'crossing cultures' workshop.