Kidsom: An Internet-Based Alcohol Prevention Tool

Kidsom：基于互联网的酒精预防工具

• 批准号: 6337964
• 负责人: KRISTEN D HOLTZ
• 金额: $ 37.5万
• 依托单位: DANYA INTERNATIONAL, INC.
• 依托单位国家: 美国
• 财政年份: 1999
• 资助国家: 美国
• 起止时间: 1999-09-24 至 2003-08-31
• 项目状态: 已结题
• 来源: https://reporter.nih.gov/project-details/6337964
• 关键词: Internet; alcoholism /alcohol abuse education; alcoholism /alcohol abuse prevention; clinical research; computer system design /evaluation; curriculum; education evaluation /planning; educational resource design /development; health behavior; human subject; interactive multimedia; middle childhood (6-11)

DESCRIPTION (Provided by investigator): In this Phase II SBIR application, Danya International proposes to complete Kidsdom, an alcohol prevention Internet adventure site. Research in the alcohol prevention field strongly suggests that interventions should be implemented before the onset of alcohol use. By targeting elementary school children with an engaging, interactive alcohol prevention effort, Kidsdom can be used in schools and at home to influence knowledge, attitudes, self-efficacy and behavior as they relate to alcohol prevention. Although a number of health-related Internet sites and curricula exist for children in this age group, none provide comprehensive technology to present strong research-based content specifically about alcohol. During Phase I, a prototype was developed and a pilot evaluation determined that Kidsdom was both feasible and effective. In Phase II, the remainder of the site will be programmed, curriculum components such as a teachers' guide and parent materials will be developed, and a large scale evaluation will be conducted to determine the effectiveness of Kidsdom in fostering knowledge, protective attitudes, self-efficacy and safe behavior with regard to alcohol use. During Phase III, Kidsdom will be marketed to schools and parents nationwide. PROPOSED COMMERCIAL APPLICATION: The key of Kidsdom marketing will be to reach decision-making adults who intersect with youth primed to respond to our message. We will do this through strategies to penetrate three broad market segments: educators, therapeutic resources and extracurricular educators. Kidsdom will be sold both as a curriculum package and as a home gaming program.

描述（由研究者提供）：在此II期SBIR应用中， 丹雅国际建议完成Kidsdom，一种酒精预防 互联网冒险网站。酒精预防领域的研究 建议在酒精发作之前实施干预措施 使用.通过以小学生为目标， 酒精预防工作，Kidsdom可以在学校和家里使用， 影响知识，态度，自我效能和行为，因为它们涉及 酒精预防虽然一些与健康有关的互联网网站和 为这一年龄组的儿童开设的课程， 技术来呈现基于研究的内容，特别是关于酒精。 在第一阶段，开发了一个原型，并确定了试点评估 儿童乐园既可行又有效在第二阶段， 网站将被编程，课程组成部分，如教师指南， 将开发母体材料，并进行大规模评估， 为了确定Kidsdom在培养知识方面的有效性， 对酒精的保护态度、自我效能和安全行为 使用.在第三阶段，Kidsdom将向学校和家长推销 全国范围 拟定商业应用： Kidsdom营销的关键将是达到决策的成年人谁相交， 年轻人准备好回应我们的信息。 我们将通过战略渗透到 三大细分市场：教育者、治疗资源和课外教育者。 Kidsdom将作为课程包和家庭游戏程序出售。