Women's discursive performances of wellness on social media: a feminist critical discourse analysis

女性在社交媒体上的健康话语表现：女权主义批判性话语分析

• 批准号: 2613448
• 金额: --
• 依托单位: King's College London
• 依托单位国家: 英国
• 项目类别: Studentship
• 财政年份: 2021
• 资助国家: 英国
• 起止时间: 2021 至 无数据
• 项目状态: 未结题
• 来源: https://gtr.ukri.org/projects?ref=studentship-2613448
• 关键词: Women; discursive; performances; wellness; social

My doctoral research examines constructions of feminineidentity within female discursive performances ofwellness on Instagram. Wellness can be understood as acontemporary health culture, encompassing a collection oflifestyle beliefs and practices to promote mind and bodypurification and optimisation. Both as producers andconsumers, women are more likely than men to engagewith wellness, often taking to social media to enactperformances of lifestyle correctness online. At the timeof writing, 43.2 million posts on Instagram appear under thehashtag wellness, signposting content that enacts a visualdocumentation of women's wellness journeys. Utilisingcritical discourse analysis (CDA) through the lens offeminist theory (Fairclough et al, 2011; Lazar 2005), thisresearch aims to understand and elucidate the waysthrough which wellness discourses produce an idealised'healthy' feminine identity, and how this relates to andreinforces the ideological gendering of health and bodyconsciousness. Findings will offer insight into the socio political nature of women's health anxieties and theirrelationship to wider structures of gender-basedoppression.

我的博士研究考察了Instagram上女性健康话语表现中女性身份的构建。健康可以被理解为一种当代的健康文化，包括一系列生活方式的信念和实践，以促进身心的净化和优化。作为生产者和消费者，女性比男性更有可能为健康而牺牲，她们经常在社交媒体上在线表演正确的生活方式。在撰写本文时，Instagram上有4320万个帖子出现在健康标签下，这些内容标志着女性健康之旅的视觉记录。本研究从女性主义理论（Fairclough et al，2011; Lazar 2005）的透镜出发，运用批评性话语分析（CDA），旨在理解和阐明健康话语如何产生理想化的“健康”女性身份，以及这种身份如何与健康和身体意识的意识形态性别化相关联并加强这种性别化。调查结果将提供深入了解妇女的健康焦虑的社会政治性质，以及它们与更广泛的基于性别的压迫结构的关系。