Wallet Circle

简介：我们正在为零售商开发一个店内客户互动平台，帮助他们使用iBeacon技术在实体店为客户提供惊人的体验。最近，我们的产品赢得了麦当劳的Hackeries，以帮助麦当劳提高他们的店内客户体验。我们也是UKTI Sirius计划的获奖者之一，目前由UKTI自己资助。问题：零售商不知道他们的客户是谁，但他们希望在客户访问他们的商店时为他们提供个性化的体验。他们希望提供有针对性的建议，相关的优惠，并让他们的员工知道客户在进入商店时的价值。所有这些都在电子商务中运行得很好，并被广泛使用，但这对于离线商务来说是不可能的，即在零售商的实体店面中解决方案：我们已经创建了一个产品，当客户走进商店时，我们可以检测到。我们不仅可以告诉零售商客户过去购买了什么，而且还可以告诉零售商他们当前访问时有兴趣购买什么。我们还为零售商提供了一种真实的与顾客在商店中互动的方式。所有这一切都是在客户同意的情况下发生的。使用此产品，零售商可以在他们的商店中向客户提供相关的建议，有针对性的优惠，有用的提示，数字收据和移动的忠诚卡。这将有助于他们提高客户的体验和增加销售。我们使用我们产品的3个核心部分来做到这一点。首先，我们使用苹果的iBeacon技术，它告诉我们客户的店内位置。其次，我们的独特技术与任何销售点（POS）软件无缝集成，告诉我们客户在购买什么。这项技术被称为POSLink。第三，我们的移动的应用程序与我们上述技术进行交互，并为客户提供数字收据、移动的会员卡以及个性化优惠和推荐等好处。

Introduction:We are developing an in-store customer engagement platform for retailers to help them provide amazing experiences to their customers in their physical stores using iBeacon technology. We recently won McDonalds Hackathon with our product to help McDonalds in enhancing their in-store customer experience. We are also one of the winners of UKTI Sirius program and are currently being funded by UKTI itself.Problem:Retailers don’t know who their customers are but they want to provide personalized experience to their customers when they visit their store. They want to provide targeted recommendations, relevant offers and let their staff know about how valuable a customer is when they enter a store. All this has worked very well in e-commerce and is used widely, but this hasn’t been possible for the offline commerce i.e. in the physical storefronts of the retailersSolution:We have created a product using which, we can detect when a customer walks into a store. We can not only tell the retailer what the customer has bought in the past, but also what they are interested in buying on their current visit. We also provide a way for retailers to interact with the customer in their store in real time. All this happens with customer’s consent.Using this product retailers can provide relevant recommendations, targeted offers, helpful tips, digital receipt and mobile loyalty card to customers in their store. This would help them in enhancing customer’s experience and increasing sales.We do this using 3 core pieces of our product. Firstly, we use Apple’s iBeacon technology, which tells us customer’s in-store location. Secondly, our unique technology to seamlessly integrate with any Point-of-Sale (POS) software, tells us what customer is buying. This technology is called POSLink. Thirdly, our mobile application interacts with our above-mentioned technologies and provides benefits to customers like digital receipts, mobile loyalty cards and personalized offers and recommendations.