Augmented Fashion: Immersive Interactions For Sustainable Heritage In Fashion And Textiles

该项目旨在确定如何使用沉浸式互动来传达创意，工匠时尚和纺织产品的体验和价值，重点关注文化，出处，遗产，人手和可持续服装消费。这项研究的新奇在于跨学科的方法和英中跨文化知识交流，涉及时尚和纺织品以及工业和学术界的计算科学。研究的重点将在两个关键项目主题内：1）时装和纺织品中的文化遗产保护，以重新评估工艺; 2）人类和地球保护，以实现时装和纺织品的设计，生产，消费和处置的可持续方法。时装和纺织品已经接受了计算机技术，网上销售和时装电影越来越多地被用来推销创意设计。然而，该领域的数字技术主要用于推动消费者对快速时尚的需求，通常涉及围绕性能和景观的叙事和体验，以推动销售。本研究项目探讨了技术提供的机会，通过使用数字方法，根据不同的经济和社会模式，为国际时装和纺织业提供信息和塑造一个替代性和可持续的未来。现在有一个新的数字创新议程，专注于一个真实和有意义的应用，与当今关注可持续发展的复杂世界更加相关，起源和人类过程的内在价值，以一种富有同情心和更深层次的方式将人与产品重新联系起来。目前，向更可持续的全球时尚和纺织业发展的压力是至关重要的，传统的纺织和服装制造方法使用天然可再生资源，这些资源本身就具有持久性，提供了一种“慢”时尚替代品。

The project aims to determine how immersive interactions can be used to communicate the experience and value of creative, artisan fashion and textile products, with a focus on culture, provenance, heritage, the human hand and sustainable clothing consumption. The novelty of this research lies in the interdisciplinary approach and UK-China cross-cultural knowledge exchange employed across fashion and textiles and computing science with both industry and academia. The focus of the research will be within two key project themes: 1) cultural heritage preservation in fashion and textiles towards revaluing craftsmanship; 2) people and planet preservation towards sustainable methods of design, production, consumption and disposal of fashion and textile products. Fashion and textiles has embraced computer technology, with online sales and fashion film increasingly being used to market creative designs. However digital technologies within this sector have been used primarily to drive consumer demand for fast fashion, often involving narratives and experiences around performance and spectacle for pushing sales. This research project investigates the opportunities that technology offers to redress the balance by using digital methods to inform and shape an alternative and sustainable future for the international fashion and textile industry based on different economic and societal models.There is now a new agenda for digital innovations focusing on an authentic and meaningful application that is far more relevant to today's complex world which focuses on sustainability, provenance and the inherent value of human processes that reconnect people and products in an empathetic and deeper way. The pressure to move towards a more sustainable global fashion and textile industry is now paramount where traditional methods of textile and clothing manufacture, using natural renewable sources that are inherently long-lasting offer a 'slow' fashion alternative.