Raising Awareness about Elderly Suicide

自杀率随着年龄的增长而增加，65岁以上的成年人自杀率最高。风险因素包括抑郁、社会孤立、身体疾病和绝望。在完成自杀的老年人中，70%的人在死亡后30天内进行了医疗预约。 这一多媒体运动旨在鼓励发现有自杀风险的老年人，教育和激励他们及其照顾者寻求治疗。这一运动（视频、配套手册、网络模块）针对老年人、护理人员（包括成年子女）和卫生专业人员。健康信念模型和跨理论模型将指导研究。 在第一阶段，研究人员将使用定性方法来确定内容并测试其有效性。研究人员将采访专家（包括顾问），老年人和照顾者收集数据，然后他们将分析采访内容并为材料生成创意计划。顾问将审查创意计划，然后进行修改，然后进行定性测试， 老年人、护理人员和卫生专业人员的重点群体。测试确保材料告知和激励目标受众。在第二阶段，我们将根据第一阶段确认的概念全面制作视频、小册子和网络模块。 这一运动具有创新性，因为它利用诊断和治疗的纪录片模式，解决老年人的自杀及其风险因素。 拟定商业应用：完成的视频，小册子和网络模块将通过医生，心理健康专业人员，老年中心，辅助生活设施和其他为老年人及其照顾者服务的组织分发。 这段录像将被重新编辑以供播出。 最新技术水平已成功地将其他患者教育材料推向这些市场，并与现有的关系，以协助营销该项目。

DESCRIPTION (provided by applicant): Suicide rates increase with age, and adults 65+ have the highest rate of completed suicide. Risk factors include depression, social isolation, physical illness, and hopelessness. Of completed elder suicides, 70 percent had a medical appointment within 30 days of death. This multimedia campaign aims to encourage detection of older people at risk of suicide, and to educate and motivate them and their caregivers to seek treatment. This campaign (video, companion booklet, web module) targets older adults, caregivers (including adult children), and health professionals. Health Belief Model and Transtheoretical Model will guide research. In Phase I researchers will use qualitative methods to determine content and test its validity. Researchers will interview experts (including advisors), older adults, and caregivers to collect data, and then they will analyze interview content and generate creative plans for the materials. Advisors will review creative plans, which will then be revised, then qualitatively tested with focus groups of older adults, caregivers, and health professionals. Testing ensures materials inform and motivate target audiences. In Phase II, we will fully produce the video, booklet, and web module based on concepts validated in Phase I. This campaign is innovative because it addresses suicide and its risk factors in older adults, using documentary models of diagnosis and treatment. PROPOSED COMMERCIAL APPLICATION: The completed video, booklet, and web module will be distributed through physicians, mental health professionals, senior centers, assisted living facilities, and other organizations that serve older adults and their caregivers. The video will be reedited for broadcast. State of the Art has successfully marketed other patient education materials to these markets and has existing relationships to assist in marketing this project.