课题基金 / 基金详情

Customized Decision Support for Older Adults in eCommerce Environments

Customized Decision Support for Older Adults in eCommerce Environments
电子商务环境中老年人的定制决策支持
批准号：
238808-2013
负责人：
Hassanein, Khaled
金额：
$1.82万
依托单位：
McMaster University
依托单位国家：
加拿大
项目类别：
Discovery Grants Program - Individual
财政年份：
2014
资助国家：
加拿大
项目状态：
已结题
起止时间：
2014-01-01 至 2015-12-31
来源：
https://www.nserc-crsng.gc.ca/ase-oro/Details-Detailles_eng.asp?id=547101
关键词：
CustomizedDecisionSupportOlderAdults

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中文摘要
翻译
在大多数发达国家，无论是个人还是工作场所，老年人都是增长最快的电脑和互联网用户群体。与年龄增长过程相关的自然生理和认知变化给这一用户群体带来了许多使用在线界面的困难，也使他们无法在电子商务环境中做出高质量的决策。这种情况最终剥夺了他们获得互联网的全部效用，并导致他们对整体在线体验不太满意。由于这一消费群体的规模和富裕程度不断增长，这也意味着在线供应商失去了机会。
英文摘要
Older adults are the fastest growing computer and Internet user group in both personal and workplace contexts in most developed countries. The natural physical and cognitive changes associated with the aging process result in many difficulties for this user group with online interfaces as well as in being able to make high quality decisions in eCommerce contexts. This situation ultimately deprives them from reaping the full utility of the Internet and causes them to be less satisfied with their overall online experiences. It also translates into a lost opportunity for online vendors due to the growing size and affluence of this consumer group.
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会议论文
Enhancing Evidence-based Managerial Decisions through Customized Decision Support: A Neuro-Information Systems' Approach
  • 批准号：
    RGPIN-2022-05417
  • 项目类别：
    Discovery Grants Program - Individual
  • 资助金额：
    $2.99万
  • 财政年份：
    2022
  • 负责人：
    Hassanein, Khaled
  • 依托单位：
    McMaster University
Customized Decision Support for Older Adults in eCommerce Environments
  • 批准号：
    238808-2013
  • 项目类别：
    Discovery Grants Program - Individual
  • 资助金额：
    $1.82万
  • 财政年份：
    2021
  • 负责人：
    Hassanein, Khaled
  • 依托单位：
    McMaster University
Customized Decision Support for Older Adults in eCommerce Environments
  • 批准号：
    238808-2013
  • 项目类别：
    Discovery Grants Program - Individual
  • 资助金额：
    $1.82万
  • 财政年份：
    2020
  • 负责人：
    Hassanein, Khaled
  • 依托单位：
    McMaster University
Customized Decision Support for Older Adults in eCommerce Environments
  • 批准号：
    238808-2013
  • 项目类别：
    Discovery Grants Program - Individual
  • 资助金额：
    $1.82万
  • 财政年份：
    2019
  • 负责人：
    Hassanein, Khaled
  • 依托单位：
    McMaster University
国内基金
海外基金
Scalable Learning and Optimization: High-dimensional Models and Online Decision-Making Strategies for Big Data Analysis