A real time prediction and scenario simulation software for Consumer preferences using agent-based modeling on COVID-19, retail market and consumer data

一款针对消费者偏好的实时预测和场景模拟软件，使用基于代理的 COVID-19、零售市场和消费者数据建模

• 批准号: 58854
• 金额: $ 9.48万
• 依托单位: SINGULAR INTELLIGENCE LIMITED
• 依托单位国家: 英国
• 项目类别: Feasibility Studies
• 财政年份: 2020
• 资助国家: 英国
• 起止时间: 2020 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=58854
• 关键词: real; time; prediction; scenario; simulation

Singular Intelligence offers an AI platform for augmented decision making in Consumer goods & retail sector for marketing and supply planning.The project aims to build a new software module that uses AI modelling techniques to learn from all relevant data from -- COVID-19, market and consumer data and generates a predictive view of emerging consumer preferences, for more accurate and granular forecasts that enable retailers and consumer goods companies to simulate various scenarios for getting the product in the hands of the consumer.This is planned to be a 23 weeks project ending with a prototype software that can be used for customer pilots to develop further and roll out at scale.The additional 'extension for impact' phase is planned to build usability, alignment with the buyer and user journeys and build enterprise integration APIs to offer a trial module as part of a faster distribution, adoption and commercialisation strategy.

Singular Intelligence为消费品和零售行业的营销和供应规划提供了一个增强决策的人工智能平台。该项目旨在构建一个新的软件模块，该模块使用人工智能建模技术从COVID-19、市场和消费者数据的所有相关数据中学习，并生成新兴消费者偏好的预测视图，以实现更准确和更细致的预测，使零售商和消费品公司能够模拟各种场景，以便将产品送到消费者手中。这计划是一个为期23周的项目，以原型软件结束，可用于客户试点进一步开发并大规模推出。额外的“影响扩展”阶段计划构建可用性，与买方和用户的旅程保持一致，并构建企业集成api，以提供试用模块，作为更快的分发、采用和商业化战略的一部分。