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Evidencing and Communicating the Value of Architects

证明和传达建筑师的价值

基本信息

批准号：
AH/M008274/1
负责人：
Flora Samuel
金额：
$ 25.63万
依托单位：
University of Reading
依托单位国家：
英国
项目类别：
Fellowship
财政年份：
2015
资助国家：
英国
起止时间：
2015 至无数据
项目状态：
已结题

来源：
https://gtr.ukri.org/projects?ref=AH%2FM008274%2F1
关键词：
Evidencing Communicating Value Architects

项目摘要

The aim of this Leadership Fellow project, to be completed in close collaboration with the Royal Institute of British Architects (RIBA) is to evidence and communicate the value of Architects - professionals who have completed the seven years requisite training at Royal Institute of Architecture accredited schools. In order to do this we need to facilitate a cultural change within the profession from tacit values and 'Archispeak' to evidence, research and clear communication. Our particular emphasis is on social value in the context of homes and neighbourhoods, but the project will have wider applicability to other sectors of the built environment. It is not widely known that architects have very little involvement in the production of our built environment. Some 30% of planning applications are by architects, only 30% of architecture students go on to qualify as architects and the average pay of an architect is £36K with the majority of architects being employed by building contractors. Architects have become extremely marginal, not helped by negative perceptions of the profession. How can architects, who have had seven years of dedicated training making them well suited to help address spatial dimensions of the 'Grand Societal Challenges', be more included in the production of homes and neighbourhoods? In the UK there is very little understanding of the benefits that architectural skillset bring to the built environment - strategic, creative, spatial thinking - meaning that architects rarely have the chance to utilise their painstakingly and expensively developed skill set for the benefit of society. The results are there for everyone to see but are most notable in the extremely poor quality of Volume House Building in the regions. This project builds on two previous AHRC projects Home Improvements Knowledge Exchange in the Creative Economy and The Cultural Value of Architecture in Homes and Neighbourhoods (CVoA) which allowed us to propose a framework for evidencing value in this context. These projects also persuaded us of the need to convince those business clients with the greatest resources at their disposal of the need to employ Architects.The project explores the image and value of Architects from a range of different viewpoints, beginning with the UK profession itself before moving on to the business clients who might employ them and to the non-architect Academics who assess their work (and sometimes commission buildings). The research will be used to open up the field of Architecture to academics interested in interdisciplinary work. We will also work with academics across Europe to develop an understanding of the perception of the field in their own countries. The outputs are similarly diverse, including a report on Pathways to Post Occupancy Evaluation, a Client's Guide to Architects, an edited book on cross cultural perceptions of the architecture profession and a book on Why Architecture Matters. We are also deeply concerned with public perceptions of Architects, a highly complex area that we examined in the CVoA project, but have chosen here to focus on those most likely to commission or evaluate Architects as this is the way to achieve the most immediate impact on the profession.This Leader Fellow project forms part of a wider three year project on Value led by Anne Dye, Director of Technical Research at the RIBA with whom the PI Samuel has a mature research relationship. The PI Samuel is an elected Council member at the RIBA and a member of its Research and Innovation Group and Housing Group and is therefore well positioned to promote the evidencing of value through Architecture Research Practice at the RIBA. Samuel is also leader of the interdisciplinary Home research group in the Faculty of Social Sciences at the University of Sheffield. The Leader Fellow project will enable to develop the research capacity of this group into Europe and beyond.

这个领导研究员项目的目的是与英国皇家建筑师协会（RIBA）密切合作，以证明和传达建筑师的价值-在皇家建筑学院认证的学校完成七年必要培训的专业人士。为了做到这一点，我们需要促进行业内的文化变革，从隐性价值观和“Archispeak”到证据，研究和明确的沟通。我们特别强调住宅和社区的社会价值，但该项目将更广泛地适用于建筑环境的其他部门。众所周知，建筑师很少参与我们建筑环境的生产。大约30%的规划申请是由建筑师提出的，只有30%的建筑专业学生获得了建筑师资格，建筑师的平均工资为3.6万英镑，大多数建筑师都是由建筑承包商雇用的。建筑师已经变得非常边缘化，这并没有因为对这个职业的负面看法而有所帮助。建筑师们经过七年的专门培训，非常适合帮助解决“大社会财富”的空间维度，他们如何更多地参与住宅和社区的建设？在英国，人们很少了解建筑技能给建筑环境带来的好处-战略性，创造性，空间思维-这意味着建筑师很少有机会利用他们辛苦和昂贵的开发技能来造福社会。结果是每个人都可以看到的，但最值得注意的是该地区建筑质量极差。该项目建立在AHRC之前的两个项目“创意经济中的家庭改善知识交流”和“家庭和社区建筑的文化价值”（CVoA）的基础上，这使我们能够提出一个在这种情况下证明价值的框架。这些项目也让我们认识到，有必要说服那些拥有最大资源的商业客户，让他们认识到聘请建筑师的必要性。该项目从一系列不同的角度探讨了建筑师的形象和价值，从英国专业本身开始，然后转向可能雇用他们的商业客户，以及评估他们工作的非建筑师学者（有时是委托建筑）。该研究将用于向对跨学科工作感兴趣的学者开放建筑领域。我们还将与欧洲各地的学者合作，以了解他们自己国家对该领域的看法。产出也同样多种多样，包括一份关于使用后评价途径的报告、一份建筑师客户指南、一本关于建筑专业跨文化看法的编辑书籍和一本关于建筑为何重要的书籍。我们也非常关注公众对建筑师的看法，这是一个非常复杂的领域，我们在CVoA项目中进行了研究，但我们选择在这里关注那些最有可能委托或评估建筑师的人，因为这是对专业产生最直接影响的方式。这个领导者研究员项目是Anne Dye领导的一个为期三年的价值项目的一部分，RIBA技术研究总监，PI Samuel与他有着成熟的研究关系。PI Samuel是RIBA的当选理事会成员，也是其研究与创新小组和住房小组的成员，因此能够通过RIBA的建筑研究实践促进价值的证明。塞缪尔也是谢菲尔德大学社会科学学院跨学科家庭研究小组的负责人。领导者研究员项目将使该小组的研究能力发展到欧洲和其他地区。